Content Producer

About the role

As Content Producer (Senior), your mission is to lead the planning and production of Lovepop's content output - overseeing team of Junior Content Creators across product-driven, story-driven, and distribution-driven content lanes - while staying hands-on with briefs, quality control, and cross-team collaboration. Lovepop Values Engineering: Curiosity to discover how the world works Hunger: Desire to take on more than is expected Magic: Delivering unexpected experiences Connection: Building relationships with each other Lovepop Operating Philosophies A+ talent loves working with A+ talent. A+ talent delivers 10x outcomes. Growth mindset. We believe people develop over time, that capability increases through belief and hard work. Most increases in productivity come from leveling up and applying more leverage and focus over time rather than by applying more resources or hours. The team I'm on is more important than the team I lead. From Patrick Lencioni's "The Advantage": leaders need to put their working team's objectives ahead of the objectives of the team they themselves lead for an organization to be effective. Executive leadership team commitments: We value our time together, Create a safe space, Get everything on the table, Make clean agreements, Set the standard.

Requirements

• Required - Experience
• 3-5 years of content production experience for B2C or D2C consumer brands, with a proven track record in short-form video (TikTok, IG Reels). At least one experience managing 1+ direct report or 1+ external creator (in-house junior or freelance). Strong portfolio demonstrating short-form content with measurable engagement or performance results.
• Required - Tools & Language
• Comfortable with the full short-form production loop: shoot direction, editing in CapCut / Adobe Premiere / DaVinci Resolve, hook design, caption writing. Fluent in Asana or Notion for production planning. Working English proficiency for reading briefs and async communication with the Boston team.
• Strong Plus - AI Tools & US Market
• Hands-on with AI content tools (Veo, Midjourney, ElevenLabs, ChatGPT for scripts and hooks); prior work with US/Western D2C brands targeting US consumers; paid social creative testing experience. Personal short-form video presence (TikTok or IG) is a bonus.

Additional Information

About Lovepop Lovepop is on a mission to create one billion magical moments. We combine art x engineering to create the most magical paper art cards & gifts. Featured on Shark Tank in 2015, Lovepop has become one of the top 10 Shark Tank investments with over $300m in lifetime sales ($30m+ annually). Lovepop consistently ranks in the top Google results for cards online, enjoys 29% national brand awareness in the category, and has helped its customers create over 65 million magical moments (30 million+ units sold). We live by our four values: engineering, hunger, magic, and connection. The opportunity ahead of us is large, exciting, and meaningful. We seek A+ talent to help us become the #1 online card destination in the US.

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