Market Analysis and Planning Manager

About the role

On the PS MAP team, you will play a central role in driving the company's strategic direction , ensuring the business remains competitive and adaptable in a rapidly evolving technology landscape. You will develop strategic recommendations by leading the synthesis of complex data, in-depth market and business analysis, and rigorous hypothesis testing -ensuring well-informed, high-quality strategic decisions. This role operates at the intersection of insight and action-working across large, cross-functional teams and collaborating with business leaders to align strategy with organizational goals and drive execution.

Responsibilities

• Develop market insights that drive strategy
• Build advanced methodologies, frameworks, and processes for market sizing and forecasting
• Analyze market research and third-party insights to extrapolate future technology trends
• Investigate key market drivers and develop assumptions on future market directions
• Translate complex and ambiguous data into clear, structured insights
• Create a trusted, fact-based point of view
• Triangulate multiple data sources through deep analysis and validation to form a credible, defensible perspective
• Identify key drivers impacting technology markets and pressure-test assumptions
• Ensure analytical rigor and consistency across all outputs
• Lead complex analytical workstreams
• Independently structure analytical approaches and define methodologies for large, complex strategy projects
• Identify the right research, tools, and analyses required to answer high-impact business questions
• Develop strategies, tactics, and recommendations to optimize business and financial performance
• Apply strategic and consulting frameworks, including portfolio approaches, to evaluate markets, products, and investments
• Drive execution through cross-functional collaboration
• Facilitate large, cross-functional teams and communications to ensure alignment and on-time delivery
• Lead the development of project guidelines, objectives, deliverables, and contingency plans
• Drive ongoing follow-ups to ensure accountability and progress on strategic priorities
• Influence and partner with senior stakeholders
• Serve as a thought partner and advisor on strategy formulation, risk management, and growth opportunities
• Collaborate across businesses, functions, and regions to align strategy with corporate and divisional priorities
• Clearly communicate insights and recommendations to executive audiences
• Elevate how the team operates
• Provide thought leadership by advancing methodologies, tools, and approaches for strategy development
• Contribute to building a best-in-class market intelligence capability
• Expand the team's knowledge base and set a high bar for analytical excellence
• Why Join PS Strategy & MAP
• Direct impact on company strategy - Your work shapes key decisions at a Fortune 100 technology company
• High visibility - Regular engagement with senior leaders across the business
• Deep, meaningful work - Focus on complex, high-value problems-not transactional analysis
• Best-in-class team - Known for analytical rigor, strong collaboration, and strategic influence
• Front-row seat to industry change - Help define perspectives on AI, the future of work, and evolving technology ecosystems

Requirements

• 10+ years of experience in strategy, consulting, market intelligence, market research, or data analysis
• Deep expertise in market sizing, forecasting, and analytical problem-solving
• Proven ability to operate independently and lead complex work in ambiguous environments
• Strong hypothesis-driven thinking and structured problem-solving skills
• Ability to synthesize complex data into clear, compelling insights and recommendations
• Experience influencing senior stakeholders through data-driven narratives
• Bachelor's or Graduate degree in Business, Finance, Economics, or related field (or equivalent experience)
• Knowledge & Skills
• Market Intelligence, Market Analysis, Market Sizing & Forecasting
• Data Analysis, Modeling, and Visualization
• Business Strategy & Strategic Planning
• Financial Acumen and KPI-based performance analysis
• Tools: Advanced Excel, Power BI, Tableau (or similar)
• Cross-Functional Capabilities
• Strong business engagement and stakeholder management
• Effective communication and executive presence
• Results orientation and ability to drive ou

Benefits

Additional Information

Market Analysis and Planning Manager Description - Market Analysis and Planning Manager At HP, our Personal Systems (PS) Strategy organization sits at the center of where market insight meets bold strategic direction. The MAP (Market Analysis & Planning) team is a critical engine behind that work-developing the forward-looking intelligence, market models, and fact base that inform some of the company's most important strategic decisions. We're looking for someone who thrives on turning ambiguity into clarity-someone who combines deep analytical rigor with strong business judgment and wants to directly influence where markets and the business are heading.

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