Digital Marketing Account Manager
External
Matchnode · USPrepare for this interview
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About the role
At Matchnode, we specialize in performance-driven digital marketing with a focus on growing brands that make an impact-especially in the health and wellness space. We partner with innovative clients ranging from VC-backed telehealth startups to leading wellness platforms. With a robust in-house media buying team behind you, you'll be empowered to deliver strategic leadership without getting lost in execution. We're looking for a Digital Marketing Account Executive to join our growing team. You'll own client relationships for 6-10 accounts-most of them in the digital health category. You'll serve as the strategic point of contact, managing campaign goals, coordinating with our media buying team, and driving measurable results.
Responsibilities
- Serve as the primary client contact for assigned accounts, owning day-to-day communications
- Develop and execute strategic digital marketing plans aligned with client goals
- Partner with media buyers to oversee campaign execution across Meta, Google, TikTok, and other channels
- Review and interpret campaign data to deliver clear, insightful reporting and recommendations
- Proactively identify growth opportunities and upsell services where appropriate
- Maintain high client satisfaction, retention, and performance standards
- Stay current on trends in digital health and performance marketing
Requirements
- 2-4 years of experience in digital marketing, agency experience preferred
- Strong understanding of paid media strategies and performance metrics
- Experience in digital health or health & wellness marketing is a major plus
- Comfortable owning client relationships and collaborating across teams
- Analytical mindset with strong communication and presentation skills
- Experience with Meta Ads, Google Ads, and basic reporting tools (Google Sheets, Looker Studio, etc.)
- Bonus: Hands-on experience buying ads on Meta or Google
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