Econometrician

About the role

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste-the biggest growth killer of all-and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste. We support 100% remote work for this role! We'd love to hear from you if: Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. As an Econometrician you will support the development of core algorithmic products and provide sophisticated analytical solutions to our clients' most challenging questions. This role is pivotal in driving strategic insights that enhance the efficacy of marketing campaigns and contribute to our clients' success.

Responsibilities

• Product Development: Support the development and implementation of advanced econometric models and algorithms to answer complex marketing questions at production scale.
• Analytical Insights: Provide analytical support on sophisticated client inquiries, applying the appropriate econometric tools and identification strategies for observational data.
• Client Engagement & Consultation: Serve as a senior consultant to our clients, adeptly aligning marketing strategies with their business objectives through data-driven insights and recommendations.
• Collaboration: Engage with cross-functional teams, sharing your deep domain knowledge and promoting best practices in econometrics, thereby enhancing the analytical capabilities within the agency.
• Continuous Improvement Initiatives: Drive innovation in analytics by introducing advanced methodologies, tools, and techniques, ensuring our approaches remain at the forefront of the industry.
• Professional Qualifications:
• Bachelor's or Master's degree in economics, statistics, mathematics, marketing analytics, or related fields, with a preference for a Master's degree.
• 3+ years of experience in data analysis, econometrics, or a similar role, preferably within a performance marketing environment.
• Proficient in statistical software (e.g., R, Python) and a solid grasp of statistical techniques and econometric models.
• Strong communication skills, with the ability to present complex findings clearly to both technical and non-technical stakeholders.
• Greater emphasis on: causal inference, especially experimental design, hypothesis testing, observational and quasi-experimental measurement techniques
• Lesser emphasis on: big data, deep learning, artificial intelligence, etc.
• A love of solving puzzles with data!
• Competencies:
• Advanced Data Analysis & Econometric Modeling: Your proven expertise in statistical analyses and econometric modeling is the foundation of this role, enabling you to interpret large datasets and develop accurate models.
• Strategic Insight Generation: With a deep understanding of your domain, you're adept at translating analytical findings into strategic recommendations, driving marketing strategy improvements and optimizations.
• Innovation & Continuous Improvement: Your commitment to innovation and continuous learning drives you to explore new approaches and methodologies, enhancing our analytics capabilities and maintaining our industry-leading position.
• Collaboration & Communication: Your strong collaborative spirit and excellent communication skills enable you to work effectively with cross-functional teams and convey intricate analytical findings in a comprehensible manner.
• FLSA Classification: Exempt

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