Head of Growth at Velora Health (Leadership Team)

About the role

Reporting directly to the CEO, you'll be part of Velora's Leadership Team and a key voice in strategy and high-level decisions. This is not a support role, we're looking for a leader who challenges, sharpens, and helps drive the company forward. You combine sharp strategic thinking with hands-on execution. You'll help set direction, then take full ownership of growth and deliver measurable results. We're a subscription business, so retention and lifetime value matter as much as sign-ups. But for us the stakes are bigger than revenue. We're building the lifelong home for people with chronic disease, where staying in care means living longer: for someone with obesity, dropping out of treatment means 5 to 10 years of lost life. That is where great care and growth become the same job, and it is exactly what we built our platform and doctor-led care model to do.

Responsibilities

• The growth number, and the overall growth strategy including international expansion
• Acquisition and CAC across current channels (paid marketing, organic search, referral)
• Test and scale new growth avenues beyond B2C (B2B, B2B2C, payor and insurance)
• The in-product growth surface (onboarding, paywalls, activation)
• Retention, win-back and LTV, together with Medical Operations
• Referral and word-of-mouth
• Pricing, packaging and monetization
• Positioning and messaging
• Growth reporting and the insight the leadership team runs the business on
• The growth team and external partners
• Co-shape strategy, priorities and operating rhythm with the CEO and leadership team
• Run a strong experimentation cadence
• Work AI-native: decide what in growth should run on AI and build the end-to-end workflows
• Default to agents: reach for AI agents before headcount, then hire people for the rest
• Treat growth as a product discipline: work in the product with engineering and clinical on onboarding, activation and retention, not just channels
• Bring structure, prioritization and momentum where things are undefined
• Lead cross-functional initiatives across commercial, clinical and product/tech
• Raise standards, remove bottlenecks, and increase execution speed
• Be hands-on, this is a builder role, not a "slide-only" role
• What success looks like
• First 30 days: Go deep on the product and the patient journey, the funnel and unit economics, and our patients and team. Come back with a growth model and your own read on where the biggest growth is.
• By 90 days: Deliver 2 to 3 clear improvements to acquisition or retention that move the numbers
• By 6 months: Growth runs as a gold-standard function with clear unit economics, a strong experimentation engine and a clear plan to scale revenue sharply from here.

Requirements

• You're a high-ownership leader who can zoom out and zoom in, from strategy to execution, without losing quality.
• You likely have experience from one or more of these environments:
• A fast-moving scale-up/startup where you've built or scaled the growth function
• A high-standard organization where you've learned what "excellent" looks like
• A strategy/analysis-heavy role (e.g., consulting, corporate strategy, analytics) and you've proven you can operate and deliver
• Most importantly, you bring real craft in growth:
• Deep experience in B2C growth, since that's where we are today
• You've personally taken a consumer subscription business through a step-change in scale, while holding or improving CAC and payback
• You've diversified acquisition beyond paid marketing and organic search, and you treat retention and lifecycle as part of growth, not someone else's job
• You've built in-product growth with product and engineering: onboarding, activation, paywalls and retention loops
• You deploy budget against strict payback discipline, not into a target
• You're AI-forward, you think in automated workflows and in what's now possible in growth that wasn't possible before AI
• You're metrics-driven, structured, and decisive, and you execute w

Additional Information

Join the Leadership Team at Velora Health Head of Growth Location: Stockholm Level: Senior, reporting directly to CEO Start: As soon as possible About Velora Health Velora Health is a rapidly growing AI HealthTech startup on a mission to address the leading causes of preventable death. Our goal is bold yet simple: a longer and healthier life for more people, through the fusion of personalized care and a holistic approach to health. We started our journey by tackling one of the biggest global health issues: obesity, which affects nearly 1 billion people worldwide. We're now expanding beyond obesity into broader chronic care. Through our platform and digital health clinic at Velora.se, we provide individuals access to the latest and most effective research-based treatments. We're AI-native. We use AI across the whole company. In Sweden alone, 2 million could live longer with Velora. Today we're a 20-person team across clinical care, engineering, growth and operations. Now we're hiring our Head of Growth to join our Leadership Team.

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