Customer Value Management Specialist (Enterprise Business)

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Are you ready to get ahead in your career? We want to empower you to turn your ambitions into achievements. We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others. Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world. To realise our vision to become Malaysia's leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities. Why does this job exist and why is it critical? Execute customer lifecycle initiatives, including onboarding, engagement, and retention programs to enhance Customer Lifetime Value Plan, schedule & execute upsell, cross-sell, and migration campaigns to drive ARPU/ARPA growth Monitor campaign performance and lead process & system optimizations to improve conversion and revenue outcomes Analyze customer data and campaign results to generate actionable insights Prepare timely reports and dashboards to track KPIs and performance trends Optimize rules and segments to deliver targeted & personalized campaigns to achieve optimal conversions Support testing (A/B, control groups) to improve campaign effectiveness Adapt CVM tools and campaign management platforms to execute and track campaigns Support enhancements and troubleshooting efforts in collaboration with IT and analytics teams Work closely with Marketing, Product, IT, and Finance teams to ensure timely and accurate campaign delivery Coordinate dependencies to ensure smooth & timely execution of initiatives Support presentations and updates for internal reviews What's next? Once you've applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process. Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account. Maxis values diverse voices & people. We hire and reward our employees based on capability & performance - regardless of ethnicity, gender, age, education, religion, nationality or physical ability.

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