Kroger Customer Planning Manager

About the role

The Kroger Customer Planning Manager at Olipop will increase sales efficiency through strategic insights, working collaboratively with revenue growth management, finance and demand teams to deliver consistent and aligned sales strategies. This role requires a strong analytical mindset, the ability to forecast demand, experience managing/tracking promotional efforts, and excellent cross-functional leadership skills. A passion for (and experience with) Kroger, combined with the ability to build strong internal and external relationships will be critical for success. We're currently prioritizing candidates that are based in Cincinnati, OH or the surrounding area.

Responsibilities

• Forecasting:
• Develop and manage accurate sales, production, and operational targets based on historical data, market trends, and business forecasts.
• Promotional Planning:
• Maintaining accurate promotional planning and spending information across our planning tools.
• Ensure contracts/submissions are up to date and tracked effectively.
• Support with post Promotional Analysis to ensure the strongest ROI on trade strategy.
• Cross-Functional Collaboration:
• Work with Sales, Marketing, Finance, Supply and other departments to ensure alignment on targets, timelines, strategies and resource allocation.
• Data Analysis & Reporting:
• Analyze performance data to identify trends, opportunities, and risks. Prepare and deliver regular reports and presentations on performance.
• Retail Execution:
• Effectively communicate strategies and priorities to field teams and 3rd party merchandising partners to optimize sales at Kroger.
• Customer Support functions:
• Provide necessary customer support functions, to ensure optimal sales and revenue to be realized.
• Oversee the input and management of promotional plans in customer portal.

Requirements

• 5+ years of customer planning and/or retailer account management experience within the CPG industryDirect experience working with Kroger at the headquarters level
• Hands-on experience with Market 6 and Kroger On Demand capabilities
• Proficiency in Anaplan (or similar forecasting tools), Syndigo/1WorldSync, and Kroger new item setup processes
• Experience operating across a hybrid route-to-market model, including Warehouse, KeHE, and DSD partners
• Strong analytical and communication skills, with the ability to translate data into clear, compelling insights for leadership
• Demonstrated ability to align sales execution with strategic business goals through:
• Data-driven storytelling and insights
• Development of primary and contingency plans to deliver results
• Success at OLIPOP is about energy, curiosity, and ownership-we're building something big, and we nee

Benefits

Additional Information

ABOUT OLIPOP At OLIPOP, we're on a mission to positively impact consumer health at scale. And we're doing it through something simple: soda. But not just any soda, a new kind of soda: one that's delicious, refreshing, and actually good for you. This mission is deeply personal for our CEO, Co-Founder, and Formulator, Ben Goodwin. Like many of us, Ben grew up consuming the Standard American Diet: lots of soda and processed foods that prioritized convenience over nutrition. But at 14, he took his health into his own hands. After making significant changes to his nutrition and exercise, he lost 50 pounds and saw a transformation in his energy, mood, and emotional clarity. Those changes sparked a deep curiosity about the connection between nutrition and health. Ben became a relentless student of the gut microbiome and the ways it supports overall wellness. The more he discovered, the more passionate he became about finding credible, science-backed ways to make consumer health accessible to everyone. The mission was clear. The vehicle? Less so. After exploring the possibilities, Ben landed on an unexpected yet familiar choice: soda. It was something he loved as a kid, and he knew millions shared that same nostalgia. But this wouldn't be just any soda. With most Americans falling short on daily fiber, Ben set out to create a version with more fiber and less sugar, one that was perfectly balanced. The result? A deliciously refreshing soda with 6 to 9 grams of fiber and 2 to 5 grams of sugar, delivering science-backed benefits without sacrificing the classic taste people crave. In 2018, the first OLIPOP cans hit the shelves, bringing Ben's vision to life with a functional soda that anyone could enjoy. And by reimagining soda, we're also reshaping culture. That means creating products that support health for all and building a business grounded in humanistic values: empathy, integrity, and a belief in better for everyone. From the ingredients we source to the culture we foster, we're committed to proving that business (and beverage!) can be a force for good, and that soda has the power to bring people together. So join us, and let's write a new American soda story together. One we can all feel good about. One OLIPOP at a time.

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