Director of Annual Giving
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About the role
If you are a current University employee, please use the internal career site to apply for this position. Job Description This posting is for a full-time, 12-month, exempt position. The Director of Annual Giving (the Director) is to secure current use unrestricted support for the University from alumni, parents and other friends. A secondary responsibility is to identify and qualify constituents who have the financial capacity to become leadership level donors and recommend them for management by the staff in Leadership Giving. The Director is responsible for conceptualizing and implementing all facets of the Annual Giving program. This includes annual goal setting, fund raising strategy, monthly performance monitoring and reporting, volunteer and staff management, and goal achievement in raising undesignated and designated current use gifts. Essential Functions 1. The Director will develop an annual work plan prior at the start of each fiscal year that will include bottom line fund raising goals for the annual giving program by functional area, a plan for volunteer engagement within the leadership giving levels, goals for the number of days of personal and staff travel visiting leadership gift prospects, goals for the number of face-to-face solicitation visits, and receptions and events to cultivate and steward annual giving donors. 2. The Director will visit alumni, parents and friends of the University to solicit leadership level annual gifts. The Director will travel locally and regionally on average 3 to 5 days a month visiting and soliciting leadership level annual gift prospects and complete on average 6 to 7 solicitation visits a month. 3. The Director will manage and leverage the brand identities for unrestricted giving, specifically the Findlay Fund, Findlay Fund Scholarships, and the Findlay Parents Fund. 4. The Director will restructure and enhance the University's leadership giving society (yet to be named) to encourage alumni, parents and friends to make annual leadership gifts at increasing levels, as defined here: Chairman's Circle-recognizing gifts of $100,000 or more in a fiscal year. Trustee Council-recognizing gifts of $25,000-$99,999 in a fiscal year. President's Leadership Circle-recognizing gifts of $10,000-$24,999 in a fiscal year. Dean's Council-recognizing gifts of $5,000-$9,999 in a fiscal year. Scholars Circle-recognizing gifts of $2,500-$4,999 in a fiscal year. President's Council-recognizing gifts of $1,000-$2,499 in a fiscal year. 5. The Director will be responsible for developing strategies to increase the number of donors at the leadership annual giving levels, as well as upgrading existing donors to the next level. These strategies should include, but are not limited to: the identification, recruitment, training and management of a select group of volunteers (alumni & parents) to conduct peer-to-peer solicitations; assist in the planning and execution of leadership level donor events and activities that strategically advance the goals of the leadership annual giving society; and the strategic use of University Administrators in the solicitation process (particularly the President, Vice President for University Advancement, Associate Vice President for Development and College Deans). 6. The Director will work with the Donor Relations and Stewardship Manager to launch a new donor loyalty giving society (yet to be named) to strengthen the recognition of alumni, parents and friends who are consistent annual donors to the University. 7. The Director will be responsible for developing strategies to increase the number of donors to the loyalty giving society, as well as moving existing society donors to the next level of support. These strategies should include, but are not limited to: the implementation of direct mail, Phonathon and e-mail/mobile/online channels to reach and acquire gifts from a large number of alumni, parents and friends; the strategic use of social media and other technology to invite younger donors to make a gift; and collaboration with colleagues from the Center for Alumni, Parents and Friends in event planning and outreach. 8. The Director will work with the Assistant Director of Annual Giving to launch a comprehensive alumni class reunion giving program. The Director will guide the development of special solicitation initiatives to elicit the greatest possible gift during reunion years - particular focus will be given to alumni celebrating their 25th, 40th and 50th Class Reunions. The Director will promote a strong collaborative effort between staff in Annual Giving and staff in the Center for Alumni, Parents & Friends as well as with staff in Leadership Gifts. 9. The Director will be responsible for working with staff in University Marketing, as well as outside vendors to ensure the creation of compelling, innovative solicitation methods utilizing direct marketing, direct mail, social media, telemarketing, and on-line giving techniques. 10.
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