Product Counsel

About the role

Imprint is building a platform that helps the world's best brands grow the lifetime value of their customers. We started with co-branded credit cards and rebuilt them to be smarter, more rewarding, and brand-first. We partner with companies like Crate & Barrel, Rakuten, Booking.com , H-E-B, Fetch, and Shell to launch modern credit programs that deepen loyalty, unlock savings, and drive growth. But the card is just the beginning. We combine advanced payments infrastructure, intelligent underwriting, and deep customer data to predict what each customer will do next and act on it, so brands can offer powerful financial products without becoming a bank. Co-branded cards alone account for over $300 billion in U.S. annual spend, and most still run on legacy bank rails. Imprint is the modern alternative: flexible, embeddable, and built for how people actually pay today. Backed by Kleiner Perkins, Thrive Capital, Ribbit, and Khosla Ventures, we're building a world-class team to redefine how people pay and how brands grow. If you want to move fast, solve hard problems, and own real outcomes, we want to meet you. Role Summary We're looking for a Product Counsel to join our legal team as a key partner to Product, Engineering, and Marketing. You'll advise on product launches, payments architecture, card network compliance, consumer disclosures, and marketing materials-working at the pace of a startup that ships fast and takes its regulatory obligations seriously. This is a high-ownership individual contributor role. You'll act as the first-line legal resource for ongoing and launching programs. You'll have your own coverage areas from day one, direct access to senior leadership, and real influence on how our products reach consumers. You'll report to our Associate General Counsel and work alongside a small, experienced legal team. This role is ideal for a self-driven attorney who thrives in fast-moving environments, builds strong cross-functional relationships, and takes pride in owning work end-to-end. What Success Looks Like in the First 90 Days Built strong working relationships with product and engineering stakeholders. Taken ownership of day-to-day marketing reviews that require legal sign-off. Drafted initial customer-facing account agreements from established templates and frameworks. Advised on disclosure questions and network rules, and reviewed data sharing questions. Tracked and closed out legal requests with clear timelines and proactive communication to stakeholders.

Responsibilities

• Serve as the go-to legal advisor for day-to-day questions from the product and engineering teams on new features and builds that affect disclosures, data sharing, or the customer experience.
• Draft, review, and maintain consumer-facing agreements, online terms, and regulatory notices-working from established templates or helping build them.
• Review marketing campaigns for legal compliance, including offer T&Cs, promotional disclosures, sweepstakes rules, and modifications to approved templates.
• Advise on card network rules (Visa, Mastercard, Amex) and network agreements, and their application to transaction processing, dispute resolution, and product design.
• Provide practical legal guidance on payments-related questions, including settlement, payment processing, and funds flow architecture.
• Coordinate with Compliance on regulatory interpretation, monitoring, and exam preparation.
• Support the Associate General Counsel on escalated complaints, regulatory inquiries, and bank partner matters.
• Participate in product reviews, sprint planning, and design sessions to surface legal considerations early in the development cycle.
• Translate complex legal and regulatory requirements into clear, actionable guidance for cross-functional partners.

Requirements

• Required
• J.D. from an accredited law school and active membership in good standing with at least one U.S. state bar.
• 4-6 years of legal experience with a financial services background-credit card experience is ideal; consumer deposit or lending, digital banking, payments, or fintech is also strongly considered.
• Familiarity with federal consumer finance regulations (TILA/Reg Z, ECOA/Reg B, EFTA/Reg E, FCRA, UDAAP, CAN-SPAM, TCPA) and their practical application to product and marketing.
• Experience drafting and reviewing consumer-facing agreements, disclosures, and marketing materials.
• Demonstrated ability to work autonomously, own work end-to-end, manage competing priorities, and deliver clear legal guidance under tight timelines.
• Strong communicator who proactively updates stakeholders and builds relationships across teams-able to explain a legal risk to an engineer and a regulatory nuance to a CMO with equal clarity.
• Willingness to research independently and verify findings with senior team members.
• Experience at a fintech, neobank, payments company, or as outside counsel advising financial services clients.
• Working knowledge of Visa an

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