Director, Brand Insights & Analytics

About the role

The Director, Brand Insights & Analytics leads Chipotle's brand, marketing, and consumer analytics capabilities, overseeing competitive intelligence, marketing measurement, reporting, and strategic analytics. This role partners closely with Marketing, Media, Finance, Culinary, Strategy, and Digital teams to translate complex data into actionable insights that inform marketing strategy, menu innovation, and business growth. Leading a high-performing team of analytics managers and data science talent, the Director will establish analytical standards, drive experimentation and measurement rigor, and deliver executive-ready insights that improve decision-making across the organization. LOCATION This position will be based in our Newport Beach, CA office 4 days per week (with work from home on Friday). Remote work is not available for this role.

Responsibilities

• Brand & Marketing Analytics Leadership:
• Lead the vision, strategy, and operating model for Brand Insights & Analytics, aligning analytics priorities to business and marketing objectives.
• Partner with Marketing, Finance, Culinary, and Strategy leadership to inform decision-making across brand strategy, menu innovation, promotions, and growth initiatives.
• Translate complex business questions into structured analytical approaches and actionable recommendations.
• Competitive Intelligence & Marketing Measurement:
• Oversee competitive intelligence, external data partnerships, and marketing measurement capabilities.
• Lead measurement approaches across MMM, campaign performance, experimentation, and incrementality.
• Guide scalable reporting and dashboard ecosystems that support trusted business visibility.
• Strategic Analytics & Experimentation:
• Lead analytics for LTOs, promotions, marketplace initiatives, and other strategic growth opportunities.
• Establish test-and-learn frameworks including geo tests, marketplace pilots, and causal measurement approaches.
• Integrate first- and third-party data to identify performance drivers and consumer insights.
• Leadership & Cross-Functional Influence:
• Build, lead, and develop a high-performing analytics organization, establishing standards for analytical rigor, storytelling, and stakeholder engagement.
• Create strong partnerships across Marketing, Media, Finance, Culinary, Strategy, and Digital organizations.
• Deliver executive-ready presentations and narratives that clearly communicate implications, tradeoffs, and recommendations.
• Foster a culture of curiosity, experimentation, collaboration, and continuous improvement.
• WHAT YOU'LL BRING TO THE TABLE
• Education:
• Bachelor's degree required in Analytics, Statistics, Economics, Engineering, Computer Science, Marketing Science, or related quantitative field preferred; advanced degree preferred.

Requirements

• 10+ years of experience in analytics, marketing science, consumer intelligence, or related fields.
• 5+ years of experience leading high-performing analytics teams and cross-functional initiatives.
• Experience spanning marketing measurement, experimentation, consumer analytics, and strategic decision support.
• Experience working with both first-party and third-party datasets to generate business insights.
• Preferred experience in restaurant, retail, QSR, or consumer-facing industries
• Methods & Skills:
• Strong understanding of MMM, incrementality testing, experimentation, and campaign analytics.
• Proficiency with SQL and familiarity with Python/R, Snowflake, and BI tools (Power BI/Tableau).
• Experience applying advanced analytical techniques and synthesizing insights into business recommendations.
• Experience leveraging AI tools to improve analytics and insight generation.
• Leadership Behaviors:
• Strategic, intellectually curious leader with strong business acumen.
• Strong communicator and storyteller who influences senior stakeholders.
• Collaborative leader who develops talent and drives accountability.
• Comfortable navigating ambiguity and balancing strategy with execution.
• PAY TRANSPARENCY

Benefits

Additional Information

CULTIVATE A BETTER WORLD Food served fast does not have to be a typical fast-food experience. Chipotle has always done things differently, both in and out of our restaurants. We are changing the face of fast food, starting conversations, and directly supporting efforts to shift the future of farming and food. We hope you will join us as we continue to learn, evolve, and shape what comes next on our mission to make better food accessible to everyone.

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