Senior Associate, Digital

About the role

Company Overview CGS International Securities Pte. Ltd. is a leading integrated financial services provider in Asia, offering equities trading, wealth management, investment banking, and more across 15+ countries. Trusted by over 15 million customers globally with strong ASEAN and global insights. Overall Responsibilities: Manage and execute all aspects of marketing and design for four countries (specify countries). Develop and implement a cohesive digital marketing strategy across all four markets. Oversee the creation and execution of marketing campaigns (events, branding initiatives, etc.). Develop and maintain master design templates for various digital platforms (website, ads, social media). Ensure brand consistency across all marketing and design materials. Collaborate with internal and external stakeholders to achieve marketing and design goals. Track and analyze marketing performance to measure campaign effectiveness. Stay updated on the latest digital marketing and design trends. II. Marketing Responsibilities: Digital Strategy: Conduct market research and competitor analysis for each target country. Develop and maintain a digital marketing strategy aligned with business objectives. Identify and implement key performance indicators (KPIs) for marketing campaigns. Set marketing budgets and allocate resources effectively. Campaign Management: Plan, develop, and execute integrated marketing campaigns across various digital channels. Manage event logistics and ensure smooth execution. Develop and manage brand awareness campaigns. Coordinate with external partners such as agencies and vendors. Create compelling marketing content (e.g., blog posts, social media posts, email marketing content). Analyze campaign performance and make adjustments as needed. III. Design Responsibilities: Master Templates: Develop and maintain master design templates for websites, ads, social media platforms, and other digital assets. Ensure templates are user-friendly and adaptable across different formats. Maintain brand guidelines and ensure design consistency across all platforms. Design Application: Design and develop digital assets (e.g., banners, graphics, presentations) based on marketing campaign needs. Collaborate with marketing team to ensure alignment between design and marketing objectives. Stay updated on design trends and best practices. IV. Additional Responsibilities: Support with administrative tasks as needed. Stay organized and manage time effectively to meet deadlines. Maintain strong communication skills and collaborate effectively with team members. Be proactive and willing to learn new skills. This work scope provides a high-level overview of theresponsibilities for the Digital Assistant Manager role. Specific details andpriorities can be adjusted based on our needs. Job Requirements: 4-5 years of experience At least a Degree in a related field Design, UI&UX Brand & Marketing Analytics (not mandatory but useful) Able to Multi-task Organised Good time management Adaptability

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