Junior Copywriter
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About the role
Weber Shandwick is more than a leading global PR agency - we're an engagement agency and we're working in and around the cutting edge of the new media landscape. We're storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations. Junior Copywriter, Healthcare Job Summary Weber Shandwick is seeking a dynamic and motivated Junior Copywriter, Healthcare to join our growing creative team. The ideal candidate is a conceptual thinker and wordsmith with an artistic eye and obsession with grammar and punctuation. In this role, you'll conceive and write copy for a variety of social platforms, presentations, integrated campaigns and more for healthcare brands shaping culture and conversation. If you're excited by the opportunity to create smart, engaging work that makes complex topics feel human, relevant and unexpected, we'd love to talk to you.
Responsibilities
- Develop creative concepts and copy for a variety of media, including (but not limited to): paid and organic social posts, ads, PR materials, presentations, scripts, gifs, memes, infographics and more
- Write copy for a variety of social platforms, such as IG, TikTok, Twitter, LinkedIn, YouTube, Facebook, Twitch, Reddit, etc.
- Collaborate with art directors, designers, strategists, producers and other team members to bring ideas to life
- Translate product information and technical language into engaging customer-friendly copy
- Ability to adapt writing style and tonality to appeal to different audiences
- Edit and proofread copy for presentations and posts
- Present your own creative work internally to teammates
- Assist creative leads in organizing, attending and directing external agency partners in still and video production
- Ensure all creative adheres to brand guidelines
- Maintain strong working knowledge of product features and benefits
- Incorporate feedback from Creative Directors, teammates, clients and legal department with precision and a positive attitude
Requirements
- Must have a portfolio (may include spec work, college work and creative writing)
- Passion for creative writing, social media and digital-first thinking
- Fluent in the copy specifics of various social platforms including IG, TikTok, Twitter, LinkedIn, YouTube, Facebook, Twitch, Reddit, etc
- Ability to leverage AI tools to strengthen writing and optimize through GEO/SEO
- Self-motivated, organized and deadline-driven
- Great sense of humor that translates into meme, gif and social copy
- In tune with social trends and emerging techniques for storytelling and brand expression
- Passionate about health and wellness
- Willingness to push creative boundaries
- Able to prioritize and manage own time
- Bonus skills: content creation, community management and/or blogging
- MINIMUM REQUIREMENTS
- Strong decision-making skills
- Aptitude for being well organized
- Ability to multi-task and perform in a fast-paced, deadline-oriented environment
- Resourceful, entrepreneurial and inclusive
- Salary Range: $50,000 USD - $55,000 USD
- #LI-GH
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