External Events Manager
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About the role
Cross River builds the infrastructure behind the world's most innovative financial products. Our technology and capital solutions power payments, cards, lending, and digital asset capabilities that move money safely, instantly, and inclusively - trusted by leading fintechs, enterprises, and disruptors across the globe. Our mission is simple: to build the financial infrastructure that expands access and opportunity for all. Guided by a culture of collaboration, curiosity, and purpose, Cross River has been named one of American Banker's Best Places to Work in Fintech year after year. Whether you're designing code, solving regulatory puzzles, or developing strategy, you'll join a team where innovation and integrity drive everything we do - and where your work helps shape the future of finance.
Responsibilities
- Corporate Events
- Own end-to-end planning and execution of major corporate events, including leadership forums, executive briefings, and company milestone moments
- Manage multi-city event logistics, including venue sourcing, scheduling, and on-site support
- Ensure all corporate events meet institutional-grade standards in production quality, branding, and attendee experience
- Industry Conferences & Executive Visibility
- Manage Cross River's presence at key industry conferences, including sponsorship activation, speaking slot logistics, booth/branding, and executive scheduling
- Partner with Marketing and Communications to operationalize speakership proposals, session abstracts, and speaker submissions supporting the development and submission process while ensuring messaging and positioning are led by Marketing/Comms
- Partner with Communications and Marketing to develop executive talking points, presentation content, and supporting materials for conference appearances
- Coordinate with Communications and PR to align conference presence with executive visibility strategy (keynotes, panels, fireside chats, media interviews on-site)
- Manage on-site content capture during events - including photography, video, executive quotes, key takeaways, and social media content - to maximize post-event follow-up, amplification, and ROI
- Identify and recommend new conference and event opportunities that align with Cross River's market positioning and target audiences
- Thought Leadership & Proprietary Events
- Develop and produce proprietary thought leadership and networking events (hosted dinners, roundtables, executive salons, industry forums) that position Cross River as a convener and category leader
- Partner with business units to design event programming that drives meaningful conversation, generates original content, and deepens relationships with target audiences
- Collaborate with Communications and Marketing to translate event content into post-event assets including recaps, blog posts, social content, and follow-up campaigns extending the value of each event beyond the day-of
- Partner & Client Events
- Plan and execute partner summits, client events, and branded hosted events at scale
- Coordinate with business teams to ensure events support commercial and relationship objectives
- Post-Event Feedback & Reporting
- Own the post-event feedback process including sending surveys, collecting insights, and synthesizing findings into structured recaps for the Marketing team and relevant stakeholders
- Use post-event insights to inform future event strategy, improve execution, and demonstrate ROI
- Operations & Vendor Management
- Manage event budgets, vendor relationships, contracts, and negotiations
- Build repeatable playbooks and processes for recurring corporate events to ensure consistency and scalability
- Define and track event success metrics including attendance, engagement, content output, lead gen
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