Product & Strategic Insights Lead
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Responsibilities
- Product Expertise: Serve as the team's go-to expert on advertising metrics and effectiveness. You will leverage deep knowledge of Nielsen One (N1) Ads & Outcomes and Ad Intel to provide customized product expertise, proof-points and case studies.
- Custom Content Creation : Develop high-impact, personalized materials for growth target account meetings, including bespoke pitch decks, quick-hit insights, and deep-dive analyses tailored to unique client business objectives.
- Intake & Prioritization Management: Oversee the request intake process for strategic accounts. You will prioritize incoming projects based on revenue impact and capacity, ensuring the Insights Lab remains agile and effective.
- Outcome-Led Storytelling: Partner with Product Marketing and sales teams to translate complex data into simple, differentiated narratives. Your goal is to move beyond feature-led storytelling to clearly articulate the business impact of Nielsen solutions.
- Subject Matter Expertise: Proven expertise in advertising metrics and measurement, with fluency in Nielsen One (N1) Ads & Outcomes and Ad Intel, as well as NPower.
- Strategic Client Support: Experience in a client-facing or sales-support role. You understand the nuances of high-touch service and how to support strategic accounts effectively.
- Analytical Rigor: Ability to synthesize complex quantitative data into clear, compelling stories. You are comfortable producing both quick-turnaround data points and comprehensive deep-dive analyses.
- Operational Excellence: Strong organizational skills with the ability to manage competing priorities. You are comfortable with an intake-heavy, fast-paced environment and can build systems to manage capacity.
- Collaboration: A natural relationship builder who can work seamlessly across cross-functional teams (Sales, Product, Marketing) to ensure alignment and consistent, high-quality output.
- #LI-AW1
- Enabling your best to power a better media future.
- Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.
Benefits
Additional Information
The Nielsen Content & Strategic Insights team is seeking a Product & Strategic Insights lead. This role will be the primary subject matter expert on advertising metrics within the team, tasked with translating complex product data-specifically Nielsen One (N1) Ads & Outcomes and Ad Intel -into actionable narratives that empower our sales teams, marketing goals and client needs. This role also serves as the central insights hub for Nielsen's top-tier strategic accounts. You will act as the bridge between our complex product capabilities and our clients' specific business objectives, providing dedicated, high-touch support that drives product adoption and incremental revenue.
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Company Intel
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