Product Line Manager (PLM) - Automotive SiC

Responsibilities

• Portfolio Ownership: Manage the end-to-end lifecycle of SiC MOSFETs, diodes, and module offerings targeted at automotive applications, with direct accountability for revenue, margin, and market share.
• Roadmap Development: Define and maintain the multi-year product roadmap aligned with automotive OEM requirements, electrification trends, and competitive benchmarks.
• Customer Engagement: Partner with Tier-1 suppliers and OEMs to capture VOC (Voice of Customer), secure design-ins, and ensure alignment with AEC-Q101 qualification standards.
• Business Performance: Drive P&L performance through pricing strategy, volume forecasting, and lifecycle cost optimization.
• Cross-Functional Leadership: Collaborate with engineering on NPI (New Product Introduction), with operations on supply assurance and capacity planning, and with sales/FAE teams on go-to-market execution.
• Market Intelligence: Track competitor moves, benchmark SiC device performance (Rds_on, avalanche ruggedness, FIT rates, etc.), and anticipate disruptive technologies (e.g., Gen4/Gen5 SiC, module packaging trends).
• Strategic Partnerships: Support ecosystem collaborations, JDPs, and co-development programs with leading automotive players.

Requirements

• Bachelor's degree in Electrical Engineering, Materials Science, or related field; MBA or advanced degree preferred.
• 7+ years of experience in product management, product marketing, or technical sales within power semiconductors , with at least 3 years in SiC or automotive applications.
• Strong understanding of EV traction inverters, OBC, DC-DC, and high-voltage power module requirements .
• Proven track record in managing P&L, setting product strategy, and delivering revenue growth.
• Excellent communication, negotiation, and executive-level presentation skills.
• Ability to thrive in a fast-paced, matrixed, global environment.

Additional Information

Job Description We are seeking a Product Line Manager (PLM) to drive the growth and profitability of our Automotive Silicon Carbide (SiC) product portfolio . This role sits at the intersection of business strategy, technology innovation, and customer engagement-owning the full lifecycle of SiC products from roadmap definition to market execution. The PLM will partner cross-functionally with R&D, operations, sales, and application engineering to deliver differentiated solutions into the rapidly expanding electric vehicle (EV) traction inverter and power electronics markets .

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Company Intel

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