Product Marketing Manager

About the role

We are seeking a commercially minded Product Marketing Manager to refine positioning for existing offerings, lead go-to-market strategies for new products and support broader sales and marketing initiatives. This hands-on product marketing role bridges product and sales - ensuring our solutions are effectively positioned and our teams are equipped to drive growth. Your Role Refine positioning and messaging for existing products to maintain market relevance. Develop multi-channel marketing plans and create engaging product content. Lead go-to-market strategies for new product launches. Conduct market research and competitor analysis to inform strategy. Collaborate with Product Management and Sales to align on roadmap and customer needs. Produce marketing collateral: brochures, datasheets, presentations, case studies, and web content. Support website updates and SEO optimization as part of the broader marketing plan. Contribute to content marketing efforts including blogs and thought leadership pieces. Additional Responsibilities Assist in planning and participating in industry events and exhibitions. Prepare presentations and follow-up materials for conferences. Develop sales tools and training materials to support product understanding. Support lead generation campaigns and sector-specific strategies (biogas, wastewater, food & beverage, industrial sites). Proven experience in product marketing, sales enablement, or similar commercial roles. Strong understanding of B2B marketing and technical products. Skilled in digital marketing and content creation. Excellent communication skills in English and Danish (Spanish is a plus). Ability to translate complex technical information into clear, compelling messages. Comfortable working cross-functionally and managing multiple priorities. We offer a dynamic, international work environment where sustainability and innovation go hand in hand. You'll join a passionate team dedicated to making a positive impact on the environment while driving business growth.

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Company Intel

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