Marketing Director

Responsibilities

• Develop and implement regional sales and marketing strategies for retail and e-commerce across Singapore, Indonesia, China, and Japan to increase market share and revenue
• Drive brand positioning and design campaigns that enhance brand equity and foster customer loyalty
• Lead omni-channel initiatives including digital marketing, CRM, fan activation, and community engagement to expand customer reach and engagement
• Manage P&L, KPIs, and budget allocations to ensure sustained revenue growth and profitability
• Oversee product launches, flagship store openings, and innovative retail concepts to maximize market impact
• Build and lead high-performing cross-functional teams across markets to achieve business objectives
• Monitor competitor activities and market trends to optimize strategic planning and execution
• Preferred competencies and qualifications
• Proven experience managing multiple APAC markets, including Singapore, Indonesia, China, and Japan
• Expertise in budget management, branding, digital marketing, retail operations, and omni-channel commerce
• Bilingual proficiency in English and Mandarin to facilitate communication with the China office; proficiency in Japanese and/or Bahasa Indonesia is advantageous
• Experience with trend-driven sub-brands, celebrity collaborations, and fan economy activation
• Strong leadership, strategic thinking, and stakeholder management skills

Additional Information

Company Overview ATX Group is a Singapore-based organisation with a diversified portfolio in Trading, Industry, Lifestyle, and Sports, operating across Asia and international markets. With 30+ years in rubber technology and material innovation, ATX focuses on product quality, performance, and long-term value creation. Job Summary Lead the development and execution of regional sales and marketing strategies across multiple APAC markets to drive brand growth, revenue, and customer engagement for premium lifestyle brands.

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