Or Senior Manager, Slack Self Serve Strategy & Operations

Responsibilities

• Business Performance & Forecast Management
• Own the Self Serve weekly, monthly, and quarterly forecast cadence - building and delivering regular business updates, commit tracking, and performance commentary for cross-functional leadership (Growth, Product, Finance, GTM)
• Develop and maintain the Self Serve forecast infrastructure, tracking key metrics including New ACV, Expansion ACV, Attrition, NNAOV, AOV, and FinPlan attainment across monthly and quarterly time horizons
• Identify and communicate performance drivers, risks, and beats in real-time - translating data signals (e.g., run-rate slowdowns, EOM drop-offs, managed deactivations) into clear, actionable narratives for executive audiences
• Manage APM historical data submissions and adjustments, including remediation of one-time events (e.g., Transition Remediation, regional EOS impacts) to ensure accurate baseline reporting
• Lead weekly forecast preview meetings and shift to async formats when needed, coordinating across Growth, Product, and Finance stakeholders
• Annual & Quarterly Planning
• Lead the Self Serve FY planning cycle - building the financial model, growth assumptions, and quarterly seasonality adjustments that inform Slack's Self Serve revenue plan
• Develop and maintain FX factor calculations and target-setting frameworks across New ACV, Expansion ACV, and Attrition dimensions
• Build quarterly growth builds that identify the bridge between baseline run-rate and FinPlan targets, decomposing the gap across PDE and GTM-driven initiatives
• Own FY27 Self Serve targets and operating plan, translating high-level goals (e.g., 95K new logos, 96% of all Slack new logos) into segment-level execution frameworks
• Develop quarterly seasonality adjustment models to inform planning accuracy and forecast guardrails
• Product Strategy & GTM Alignment
• Serve as the Self Serve strategy lead on cross-functional product and GTM initiatives - including SlackCRM, Slackbot AI, Starter Suite bundling, and single-channel guest monetization
• Define success metrics and financial targets for new product launches, including SlackCRM WAT (Weekly Active Teams) targets, self-serve ACV attribution frameworks, and new logo definitions
• Partner with Product, Growth, and Marketing to evaluate experiment collisions and their impact on Self Serve ACV goals - providing data-driven recommendations on prioritization trade-offs
• Develop product briefs and strategy documents on packaging and pricing decisions, including Starter Suite inclusion with Slack Business+, license provisioning models, and revenue attribution frameworks
• Contribute to V2MOM planning cycles, ensuring Self Serve metrics are properly represented and ladder up to Slack-wide growth goals
• Data, Analytics & Reporting Infrastructure
• Own the Self Serve data pod - partnering with Data Engineering and BI teams to ensure the sales_metrics_load DAG and upstream data pipelines are flowing accurately and on schedule
• Build and maintain self-serve analytics capabilities for segment performance, including team-level ARR/AOV tracking by sales org hierarchy, annual vs. monthly billing mix analysis, and active team cohort segmentation
• Define and document key business metrics (AOV, ACV, NNAOV, Attrition, BAU, Transition) and ensure consistent application across reporting, forecasting, and planning workstreams
• Partner with Retention, Acquire & Activate, and Convert growth squads to provide the data infrastructure and metric frameworks that power the bi-weekly squad review cadence
• Develop custom Snowflake/ATS queries and dashboards to support ad hoc executive requests, territory a

Additional Information

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Operations Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce. The Senior Manager, Self Serve Strategy & Operations will serve as the analytical and strategic engine behind Slack's Self Serve business, partnering closely with Growth, Product, Marketing, and Finance leadership to drive the rhythm of business, shape go-to-market strategy, and ensure Slack's PLG motion is performing against plan. This role sits at the intersection of data, product strategy, and business operations - owning the forecast, the metrics, and the strategic frameworks that guide one of Salesforce's most important growth levers.

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