Innovation Marketing Manager

About the role

About the role We're looking for an ambitious and commercially minded Innovation Marketing Manager to lead the GB & International Innovation agenda for some of the UK and Europe's most loved brands - including our iconic Strings & Things brand. In line with Kinisla's renewed ambition, this is a new role within an expanding function, focused on delivering innovation that unlocks new growth opportunities for the portfolio. The Innovation Marketing Manager is the end-to-end owner of the branded innovation agenda, responsible for setting the innovation vision, strategy, and priorities, and ensuring delivery of a high quality, consumer led innovation pipeline that drives short, mid and long term growth. This role acts as the Innovation Lead, translating strategic growth ambitions into clear innovation platforms, pipelines, and launch plans. Reporting into the Head of Innovation, Insights, Category Management & Transformation the role provides leadership, clarity, and pace across the innovation funnel - from insight led opportunity identification through to in market execution - while developing and coaching a high performing innovation team. Joining us means stepping into a fast-paced, agile and ambitious environment where ideas are welcomed, ownership is encouraged, and development is continuous. This is a hybrid role, with 2 days per week in our Staines offices (Tuesday & Wednesday) and requires occasional travel to our partners in London and our sites across Ireland and the UK. About Kinisla Kinisla is a vertically integrated farm-to-fork business with a very substantial consumer foods presence and a leading nutritional and dairy ingredients division, delivering high-quality dairy solutions with a focus on sustainability and innovation. From partnering with local family farms to producing world-class dairy products, we ensure every step of our value chain reflects our commitment to excellence. With over 50 years' experience in milk processing, dairy and nutritional technology advancement, and product innovation, we are a key stakeholder in the global food industry and creators of a strong portfolio of market leading dairy brands including Cheestrings, Charleville and Coleraine Cheese, Dairygold, Golden Cow and our new SMUG range. Our from food, for food culture and deep-rooted connection to our 2,800 milk suppliers differentiates our business and offers captivating opportunities for our customers and consumers. Our dairy comes from some of the world's richest grazing land and is produced by a network of Irish family farms that have one of the lowest carbon footprints in the world. Through a combination of expertise, innovation, and sustainability, Kinisla is proud to shape the future of dairy while meeting the diverse needs of our farmers, customers, and communities. Headquartered in Tralee, Co. Kerry, we operate multiple manufacturing facilities in the southwest of Ireland, including Listowel, Charleville, Newmarket, and Farranfore. Additionally, we manage 29 Farm & Home stores throughout the region, ensuring comprehensive coverage and service. In Northern Ireland and the United Kingdom, our presence extends to key locations in Portadown, Coleraine, and Ossett. Globally, Kinisla employs over 1,600 dedicated professionals across Ireland, Northern Ireland, the UK, USA, Netherlands, Spain, Germany, and China. In 2024, we achieved a turnover of approximately €1.3 billion, reflecting our commitment to excellence and growth. What you'll be doing Innovation Strategy & Leadership Own and lead the Innovation Strategy, aligned to Business Strategy across priority portfolios. Define clear innovation platforms, guardrails, and playing fields for brands and categories. Provide strong innovation leadership and direction, ensuring the business moves from innovation participation to innovation performance. Act as the senior innovation voice across the organisation, influencing key stakeholders at all levels. Innovation Pipeline Ownership & Governance Accountable for the health, quality, and value of the innovation pipeline across short and long term horizons. Lead innovation forums ensuring gate discipline, pace, and quality of decision making. Ensure innovation projects progress effectively from insight to launch readiness, balancing ambition, feasibility, and commercial return. Maintain a robust, prioritised portfolio that reflects resource, capacity, and strategic focus . Consumer Led Proposition Development Ensure all innovation is rooted in strong consumer insight Oversee development of compelling concepts, propositions, and brand appropriate solutions. Manage key agency and external partners to support breakthrough thinking, concept development, and delivery. Bring outside in innovation inspiration and best practice into the business. Commercial & Brand Impact Ensure innovation supports brand equity growth and delivers against commercial KPIs (value, margin, success rate). Shape innovation launch strategies, ensuring

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