Senior Marketing & Events Specialist

Responsibilities

• Events - End-to-End Ownership
• Research, plan and execute mid-to-large scale trade shows, webinars, customer offsites, and internal large scale team events - managing everything from venue sourcing and vendor negotiation to on-site ops and post-event wrap-up.
• Develop and maintain a scalable Event Playbook (checklists, run-of-show templates, pre/post event marketing and activations) so execution aligns with the size, format, and opportunities associated with each event.
• Partner with Sales Leadership to support localized, high-impact micro-events. Own individual event budgets; drive vendor negotiations and manage brand platform tools (e.g., Brilliant) to stay efficient and on-brand.
• Source internal/external event speakers, develop presentations, and coordinate presenter logistics and operations with onsite teams.
• Capture post-event data, assess performance against KPIs, and bring forward clear recommendations for improvement.
• Marketing Programs & Campaign Support
• Jump in where the team needs you: campaign coordination, content development, competitive research, sales enablement, etc
• Collaborate with Content and Design to ensure event themes ladder up to quarterly marketing pillars and fuel the content pipeline (video snippets, blog takeaways, social proof).
• Partner with Marketing Ops to manage pre and post-event workflows and ensure clean lead attribution and CRM hygiene in Salesforce and HubSpot.
• Support the team in building and maintaining the HealthJoy Champions database - brokers, employers, and external speakers who amplify our brand.
• Strategic & Cross-Functional Contribution
• Draft the Event Roadmap with data-backed recommendations and be ready to adapt if priorities shift .
• Join appropriate commercial meetings (sales calls, CS sessions, broker events) to stay close to our audience and bring fresh market perspective back to the marketing team.
• Partner with Customer Success to support the Customer Advisory Board (CAB) and ensure top clients get a high-touch, premium experience.
• Build a perspective on the competitive and benefits landscape over time; share insights that help sharpen positioning and messaging.

Requirements

• You don't wait to be told what to do. You notice gaps, propose solutions, and ship work you're proud of.
• A generalist at heart who finds energy in variety - you'd rather master many things than specialize in one.
• Obsessively organized. You can manage five moving projects simultaneously without anything slipping through the cracks.
• A proactive communicator who keeps stakeholders (VPs, vendors, creative partners) in the loop without being asked.
• Solutions-first. You come to meetings with options, not just questions.
• Adaptable. You recalibrate without losing momentum when priorities change.
• Comfortable with ambiguity. You can make a reasonable call,

Benefits

Additional Information

Preferred Tampa area Come for the mission. Stay for the innovation. Let's keep things simple: we are an unbelievably talented, hard-working, and compassionate team driving towards a mission that impacts every single one of us - even you! Healthcare benefits are complex, underutilized and a mystery for most users. We're removing that complexity. HealthJoy's industry-changing tech platform consolidates those benefits into a simplified benefits experience, saving users time and money. With $100M+ in fundraising to date, HealthJoy has garnered workplace awards for Inc.'s Fastest Growing Startups and Built In Chicago's Best Places to Work while growing globally to 300+ team members. This is not a role for someone who needs a detailed playbook handed to them. You'll thrive here if you move fast, think creatively, bring solutions (not just problems), and love rolling up your sleeves to lead our events function and support a wide range of marketing work. Your impact. As the Senior Marketing & Events Specialist at HealthJoy, you'll be a versatile, high-output contributor embedded on a lean, fast-moving marketing team. One week you might be coordinating a trade show presence; the next, partnering with content on a campaign launch or pulling together a quick competitive brief for Sales. You bring creative thinking, hustle, and real follow-through. Events are a core pillar of this role, you'll own our event calendar from logistics to post-show reporting, but your impact won't stop there. You're someone who sees what needs to get done and does it. You'll be responsible for the end-to-end execution of HealthJoy's event presence, from determining which events we participate, to how we show up, and how we engage across channels (think email, paid/organic social, etc) - not just onsite activation.. You are the "owner" of our event logistics, ensuring that webinars, trade shows, and key internal events reflect our premium brand. While you will collaborate with marketing leadership on the overarching strategy, you will have the autonomy to manage individual project budgets, vendor relationships, and on-site operations.

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