Recruitment Marketing Specialist

Responsibilities

• Build attraction plans for priority chapters, starting with Engineering, Data/AI, Design, and Commercial.
• Partner with TA and hiring leaders to understand hiring goals, talent audiences, and where Preply should show up.
• Work closely with Brand and Employer Brand to brief campaigns, content ideas, careers page updates, and event materials.
• Help identify strong internal proof points - people, projects, team moments, and business impact - that can inspire employer brand content.
• Shape and deliver talent events with TA and Chapter Leads, from meetups and conferences to sponsorships and in-house activations.
• Bring creative ideas to event engagement: booth experiences, speaker opportunities, follow-up journeys

Benefits

Additional Information

We power people's progress. At Preply, we're all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it's creating real impact. We've just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. Today, 100,000+ tutors teach 90+ languages to learners in 180 countries - and we're only getting started. As a category-defining company, we're shaping what the future of learning looks like at global scale. Every Preply lesson sparks change, fuels ambition, and drives progress that matters. Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day. Meet the Team! Talent Acquisition at Preply is a high-performing, ambitious team deeply embedded in the business. We help build the teams behind Preply's next chapter: the engineers, AI specialists, designers, commercial talent, and leaders who will keep powering our growth. We raise the bar on who we hire, and we're becoming more intentional about how we attract and engage them. That means showing up in the right communities, creating events people actually want to join, strengthening how we appear on platforms like Glassdoor, and making every candidate touchpoint feel clear, relevant, and memorable. Recruitment Marketing plays a key role in that shift. Brand and Employer Brand own our employer narrative, messaging, and content quality. Talent Acquisition owns hiring outcomes. This role connects the two: bringing the talent market lens, stakeholder relationships, activation ideas, and performance insight that help great employer brand work reach the right people. You'll partner closely with TA, Brand, Employer Brand, and leaders across the business to understand our priority audiences and help turn hiring goals into creative, measurable attraction activity. Think standout meetups, thoughtful event experiences, smart campaign briefs, stronger careers page journeys, better Glassdoor presence, and clear reporting on what is working. We're collaborative, curious, data-informed, and outcome-focused. We care about ideas, but we also care about impact: who we reached, what they engaged with, what we learned, and how it helped us build stronger pipelines. Building a legendary company should be fun, and it should move the needle. About this role We're looking for a Recruitment Marketing Specialist to join our Talent Acquisition team, reporting to the Director of Talent Acquisition. You'll work closely with TA Partners, senior stakeholders within the business, and our Employer Brand partner in Brand. This is a newly created, hands-on role with room to shape how recruitment marketing works at Preply. You'll help us bring hiring priorities to life through talent events, community partnerships, paid campaigns, Glassdoor, job platforms, careers page improvements, and strong briefs for employer brand content. You won't own Preply's employer brand narrative, EVP, or final content creation - that sits with Brand and Employer Brand. Your role is to bring the hiring context: who we need to reach, where they spend time, what might make them engage with us, and how we turn that interest into stronger candidate relationships and qualified pipeline. One week, you might partner with Engineering and TA to design a booth experience that makes people stop and talk to us, plan a Preply meetup for AI talent, or brief Brand on the audience behind a campaign. Next, you might review Glassdoor themes, respond to candidate reviews, look at event leads and conversion, or use campaign data to decide what we should scale, improve, or stop. This is a great fit for someone who enjoys people, creativity, and numbers in equal measure. You'll need to build trust across teams, ask good questions, bring fresh ideas, and stay close enough to the data to know whether those ideas are working. You'll do well here if you're excited by collaboration, curious about talent communities, and driven by helping Preply attract the best people out there.

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