Creative Director
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About the role
Artsy and Artnet have joined forces, bringing together the art world's two most important online destinations under shared leadership and vision. Both brands will continue to embrace their proven strengths: Artnet as the definitive destination for trusted journalism, transactional data, auctions, and market intelligence; Artsy as the leader in discovering and buying art through personalized recommendations, editorial storytelling, and a seamless collecting experience across web and mobile. Together, Artsy and Artnet attract over 7 million monthly visitors across 190+ countries and reach over 9 million followers across social channels. We see brand as a core part of how people experience our product, mission, and place within the art world. We're looking for a Creative Director to lead the evolution of Artsy and Artnet's brands and visual identities at a pivotal moment for both companies. This role will help define how both brands show up across every touchpoint. This role requires a leader who can think across the full spectrum of brand strategy and building-from brand architecture and positioning to visual identity, campaign development, and activation-ensuring Artsy and Artnet's brand is expressed consistently and thoughtfully across every touchpoint. You will work closely across Growth Marketing, Content, Product, and Executive Leadership. The Creative Director will play a central role in connecting brand strategy, visual identity, and creative execution across the business. You'll report to our VP of Marketing and Content and lead a small but high-impact creative function. This team helps define how Artsy and Artnet show up in the world - visually, strategically, and culturally. This role is a combination of three things: Strategy - you shape brand positioning and architecture Craft - you have strong creative direction and cultural fluency. You make work that's distinctive and emotionally resonant, and you can cast and direct the photographers, designers, and collaborators who help produce it. Systems - you externalize your judgment into direction, principles, and systems so quality holds across a team through clear direction, scalable design systems, and AI-enabled workflows. .This is an opportunity to have an outsized impact on how the leading brands in the art world express themselves to collectors, galleries, artists, and the broader cultural community.
Responsibilities
- Lead the evolution of Artsy and Artnet's brand and visual identity across all customer touchpoints, ensuring consistency, clarity, and creative distinction
- Develop scalable creative systems and design frameworks that enable efficient execution across channels and teams
- Shape and articulate Artsy and Artnet's broader brand strategy, including positioning, storytelling, and visual expression
- Partner closely with Product, Growth Marketing, and Content teams to bring the brand to life in cohesive and collaborative ways
- Lead a small creative team, setting clear direction and priorities, establishing effective ways of working, thoughtfully planning resources, and ensuring high-quality execution
- Build scalable creative systems, design frameworks, and AI-enabled workflows so the team and the wider org move with clarity, brand unity, and speed.
- Grow a small team of 1-2 brand designers while directing contractors, freelancers, and creative partners, and working closely with Product Design
- This role is a fit for you if:
- This is a hybrid role based in London (or our NYC office) and requires 3 days a week in the office
- You have significant experience leading brand and visual identity work for consumer-facing companies, agencies, or culturally relevant brands
- Have worked both in-house and at agencies or brand studios-you've seen multiple brands and owned outcomes inside a team.
- Understand and lead on the "why" not just the "what"
- Think in systems: you can take intuitive creative judgment and turn it into direction and frameworks others can execute against, without flattening the craft.
- Are genuinely AI-native - you're already building AI tools, automation, and modular production into how creative gets made.
- You have led brand-building initiatives across the full brand lifecycle-from defining brand architecture and strategic positioning to developing visual identity systems and bringing them to life through digital and physical/experiential campaigns, content, and activations.
- You are an excellent communicator who can influence cross-functional partners, align stakeholders, and bring teams along through clear creative direction and storytelling.
- Work with cross-functional partners, to concept and plan the execution of integrated campaigns and programs across a wide range of media and platforms: digital, print, video, social and content.
- Craft concepts and partner closely with Product & Product Design to execute across all mediums and audiences including our websites, app, emails, ad campaigns, video and audio
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