Linear Planner

Responsibilities

• Collaborate in the planning and management of offline media campaigns, adhering to guidelines provided by the Manager.
• Collect and process data for competitive analysis, identifying market trends and opportunities.
• Actively utilize specific media planning tools such as Kubik, Arianna, Kimono, AQX, MCS, and NetBox for plan development.
• Support the preparation of detailed reports on campaign performance and budget allocation.
• Coordinate internally with relevant teams (e.g., creative agencies) for material collection and space management.
• Actively participate in team meetings and strategic alignment sessions, contributing insights and observations.

Requirements

• Minimum of 3 years of experience in media planning (preferably within a Media Agency), with a focus on offline media.
• Crucial knowledge of TV planning; familiarity with Print and Radio will be considered a plus.
• Good working knowledge and proficiency with industry tools such as Kubik, Arianna, Kimono, AQX, MCS, and NetBox.
• Sharp analytical mindset, precision, and meticulous attention to detail.
• Strong propensity for teamwork and collaboration.
• Proactive attitude, eagerness to learn, and a desire to develop new skills.
• Bachelor's degree or equivalent cultural background.
• Very Good command of English (written and spoken).
• Excellent proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
• Life at WPP Media & Benefits
• WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
• We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
• While we appreciate all applications received, only those candidates selected for an interview will be contacted.
• #LI-Promoted
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Benefits

Additional Information

About WPP Media WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . Role Summary and Impact The Linear Planner will support the team in the creation and optimization of effective offline media plans (TV, Print, Radio), based on in-depth analysis and clear objectives. This role is key in supporting reporting activities and developing data-driven competitive analyses. We are looking for an individual with a sharp analytical mind, eager to learn and develop their skills within a leading media agency.

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