starpower - Senior Account Executive, Health and Wellness Influencer Marketing

Responsibilities

• Influencer and Celebrity Talent Procurement & Campaign Management
• Support and drive the Talent Procurement process for public relations, advertising, digital and paid & organic influencer marketing campaigns:
• Actively flag and vet in-culture opportunities for clients
• Identify Talent's Network and conducting outreach to agents, managers, publicists, etc. to build rapport and establish relationships for castings, giftings, event sponsorship etc.
• Develop client-ready materials, including casting sheets, scopes of work, etc.
• Draft formal offers and negotiating agreements on behalf of brand and agency clients for paid campaigns, events, music video integrations, etc.
• Execute influencer campaign end-to-end, from procurement through leading content management, including:
• Authoring of creative briefs tied to brand messaging and content objectives
• Coordinating logistics for content shoots and approvals of campaign materials
• Briefing partners on all guidelines and monitoring to ensure they are met.
• Create campaign/ project recap documents and decks
• Participate in data entry, evaluation, and database management for agency tools and technology like CreatorIQ and Airtable
• Client Service & Account Management
• Serve as a project lead and communicate directly with clients on social campaigns and appropriate partnerships, always providing strategic recommendations and point of view to clients
• General
• Monitor and mine sports & entertainment news publications, social media channels, blogs, and broadcast to identify opportunities, potential partners, and relevant information for clients
• Develop proactive and reactive gifting lists and mechanisms
• Coordinate and participate in meetings between starpower account teams, and clients, agents, etc. Attend in-person client meetings, as needed
• Submit and monitor payment packages to ensure all partners get paid on time
• Mentor and develop junior staff, overseeing workflow and work product
• This position is a perfect fit for you if:
• Our Company values - Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an "I" - really speak to you.
• You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We're always evolving.
• You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.
• You are highly organized self-starter, able to work independently and under tight deadlines.
• What you should have:
• 4+ years of experience, preferably with an agency/in client service and/or with a healthcare or wellness brand
• We live and breathe pop culture, so we expect our Senior Account Executives to have an innate passion and curiosity for pop-culture/entertainment, as well as a passion for the pharmaceutical space, including but not limited to women's health, aesthetics, oncology, and more.
• Has experience presenting to internal and external stakeholders
• Digital/social media savviness- has a proficient understanding of Instagram and relevant social platforms for influencer content
• Naturally creative and able to utilize creative and writing skills into influencer and client facing materials for high performing content
• Flexibility and self-motivation
• Experience mentoring junior teammates

Benefits

Additional Information

At Real Chemistry, making the world a healthier place isn't just an aspiration-it's our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries. Our #LifeatRealChem culture is rooted in our people-we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities. Discover your purpose. Embrace innovation. Experience #LifeatRealChem. starpower, a part of Real Chemistry is looking for a Senior Account Executive, Entertainment and Influencer Marketing to join our growing team! About starpower: starpower is an Influencer and Culture Marketing Agency powered by Technology, Strategy and Creative. The starpower team creates effective Pop Culture partnerships by aligning industry-leading strategies, with our unique network. We specialize in partnering with brands to break through the noise and drive results that resonate with consumers. This position sits on a team servicing health and wellness clients. This is a hybrid role, based in New York City, Boston, Chicago, Carmel, or San Francisco-or remotely within the US, depending on team and business needs.

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