Strategic OB Sales Development Representative
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About the role
Wind River's Corporate Sales team sells to all levels of decision makers within Wind River's prospective customers that span the Enterprise Industrial, Auto, Aerospace, Government & Defense, and Telco industries. The Strategic Outbound Sales Development Representative (OB SDR) is an outbound lead generation position responsible for focused outbound efforts, closing prospects for discovery meetings that, in turn, lead to business opportunities while building new customer relationships. Reporting to the Director/Manager of Sales Development, the SDR is often the first contact for many Wind River prospects via outbound telemarketing calls, emails and social touches. The OB SDR qualifies prospects, uncovers business priorities and challenges, to develop quality meetings for Wind River's account teams. At the front end of the process, the OB SDR is responsible for identifying accounts/prospects in their assigned territory then passing them to the appropriate account executive. The OB SDR role is a development position for a person aspiring for advancement in our sales organization. Responsibilities & Accountabilities Identify prospect's business priorities and challenges within new, high-intent accounts, uncovering obstacles to their goals and pinpointing relevant new business opportunities Research key accounts and stakeholders, using sales engagement tools to deliver prompt follow-up, spark interest, and arrange deeper discovery meetings for the account executive team. Learn and maintain in-depth knowledge of Wind River solutions, use cases, customer stories, industry trends and competition Knowledge of or ability to learn enterprise IT cloud infrastructure, telecom (e.g., 5G, Open RAN), automotive (e.g., ADAS), or aerospace (e.g., mission-critical systems) to align Wind River solutions with industry challenges Consistently achieve or exceed performance goals and pipeline revenue that results in closed won opportunities for the AE team.
Requirements
- Cold calling and prospecting: Demonstrated ability to engage decision-makers through outbound calls, emails, and LinkedIn, with a track record of meeting or exceeding quotas.
- Technical articulation: Ability to understand and communicate complex technical solutions, such as Wind River's cloud-to-edge platforms, as value to technical and non-technical stakeholders (e.g., CTOs, engineers)
- CRM proficiency: Experience with sales tools like Salesforce, 6sense, LinkedIn Sales Navigator and other sales engagement tools to manage pipelines and track interactions
- Research and personalization: Skilled at researching accounts and prospects (e.g., telecom NEPs like Nokia or automotive OEMs like Volkswagen) to tailor outreach, addressing specific pain points like edge latency or security
- Resilience and self-motivation: Comfortable handling rejection in a high-volume outbound role, maintaining a positive attitude, and driving results independently
- Collaboration: Ability to work closely with account teams and marketing to execute targeted prospecting strategies, providing feedback on campaign effectiveness
- Time management: Strong organizational skills to prioritize high-potential leads and manage a robust pipeline in a fast-paced environment
- Customer focus: Adept at building rapport, understanding client needs and retell a customer story to build consensus about our value to the prospect (e.g., secure edge-to-cloud solutions that leverage open-source flexibility and operational efficiency to minimize cloud costs)
- Desired Skills & Experience
- 1-3 years of B2B sal
Benefits
Additional Information
ABOUT WIND RIVER Wind River is a global leader in delivering software for mission-critical intelligent systems. For more than four decades, the company has been an innovator and pioneer, powering billions of systems that require the highest levels of security, safety, and reliability. Wind River helps customers across automotive, aerospace, defense, industrial, medical, and telecommunications industries solve complex technology challenges on their journey toward the new intelligent machine economy. The company's software powers generation after generation of the safest, most secure systems in the world. Examples include playing a key role in NASA space missions such as Artemis I, the James Webb Space Telescope, and multiple Mars rovers. We've achieved recent 5G milestones including the world's first successful 5G data session with Verizon and building one of the largest Open RAN networks in the world with Vodafone. The company has received industry recognition for its technology innovation and leadership, and for its workplace culture, including global Great Place to Work certification and being named a "Top Workplace" for ten consecutive years. If you want to be part of a unique culture where the lived experience is based on our cultural attributes of growth mindset, customer-focus, and diversity, equity, inclusion & belonging, come join us and help advance the future software defined world.
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