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Copywriter cum Marcom Executive

External
BEST WORLD LIFESTYLE (S) PTE. LTD. logoBest World Lifestyle (s) · 51 Cuppage Road, Singapore
S$32K–S$40K/yrFull-timeUnknown6d ago
Copywriting
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Responsibilities

  • Copywriting
  • Create engaging, audience-focused content with strong storytelling elements.
  • Adapt to different audiences and platforms while maintaining brand voice.
  • Write, edit, and proofread to ensure consistency, clarity, and accuracy.
  • Write content for social media, websites, posters, product materials, newsletters, and internal communications to support promotions, product launches, campaigns and events.
  • Marcom
  • Collaborate with internal teams and external partners/agencies to generate ideas and support the execution of marketing campaigns by creating communication materials and ensuring all content are aligned with marketing strategies and sales goals.
  • Assist in planning, executing and managing advertising, promotion and digital marketing campaigns.
  • Measure and report the performance and impact of content using analytics and metrics.
  • Analyze market trends and customer insights to identify opportunities for growth.

Requirements

  • Diploma/Bachelor's degree in Communications, Marketing, English, or related field.
  • 1-3 years of experience in copywriting or digital publishing/marketing.
  • Excellent command of written English with exceptional writing, editing, and proofreading skills.
  • Strong understanding of various marketing platforms including digital, social media, and traditional advertising platforms.
  • Good time-management skills with the ability to manage multiple projects with tight deadlines.
  • Able to work independently as well as part of a team.
  • Proficiency in written Chinese - To produce Chinese contents
  • Proficiency in MS PowerPoint and Adobe software (Photoshop, Illustrator), and knowledge of digital marketing techniques are preferred.

Additional Information

This role is responsible for writing compelling, persuasive, and brand-aligned copy to drive brand awareness and sales, and also collaborating with marketing teams to deliver impactful campaigns.


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