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Executive Director, Entertainment Production

External
Seminole Hard Rock logoSeminole Hard Rock · Hard Rock Hotel & Casino Las Vegas
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About the role

Coming soon to the Las Vegas Strip, Hard Rock Las Vegas will be a fully integrated luxury resort offering world-class hospitality, gaming, dining, entertainment and retail. Positioned on the 50-yard line of the Strip, the resort will feature a nearly 700 ft. guitar-shaped hotel that will change the Las Vegas skyline. The finished complex will feature over 3,700 hotel rooms, approximately 175,000 square feet of gaming space, two spas, multiple pools, live entertainment venues and dozens of restaurants, lounges and retail outlets. The Executive Director, Entertainment Production, reporting to SVP, Entertainment & Event Marketing, provides senior leadership for all entertainment, production, and audiovisual operations across the property. This role is responsible for developing and executing the entertainment strategy in support of overall business objectives. The position oversees entertainment programming, live events, concerts, special events, production operations, technical services, contract administration, budget and labor management, equipment and asset planning, and cross-functional event execution across the arena, theater, lounges, convention, meeting, and public spaces. This leader partners closely with Marketing, Casino Operations, Hotel Operations, Food & Beverage, Security, Facilities, IT, Convention Services, and other key stakeholders to deliver high-quality experiences, operational excellence, regulatory compliance, and consistent alignment with company standards. ESSENTIAL DUTIES AND RESPONSIBILITIES Develop and execute the property's entertainment and production strategy to support brand positioning, guest engagement, revenue growth, and overall resort objectives. Provide executive oversight of all entertainment programming, live events, concerts, special events, and production operations across the arena, theater, lounges, convention, meeting, and public spaces. Develop annual business plans, capital plans, operating budgets, labor models, and financial forecasts for entertainment and production functions, and ensure accountability for budget performance. Drive revenue and profitability through strategic programming, effective cost controls, labor optimization, and disciplined management of production and operating expenses. Oversee the sourcing, evaluation, negotiation, and execution of artist, agency, promoter, production, and vendor agreements in partnership with Legal, Finance, and Procurement. Ensure all contract riders, technical specifications, settlement terms, and hospitality requirements are communicated, planned, and executed to support seamless event delivery. Partner with Convention Services and event stakeholders to coordinate and oversee third-party audiovisual (AV) vendors supporting conventions, meetings, and group events, ensuring alignment with property standards and seamless execution. Oversee property-wide AV integration and presentation across public-facing environments, including the atrium, exterior signage, digital displays, and other experiential touchpoints, ensuring consistency with brand standards and guest experience objectives. Provide oversight of audiovisual operations and technology infrastructure in entertainment venues and public areas, partnering with IT and facilities teams to maintain system reliability and performance. Establish and maintain department policies, standard operating procedures, service standards, and preventive maintenance practices to support safe, consistent, and efficient operations. Ensure compliance with applicable company policies, safety standards, licensing requirements, union or labor obligations where applicable, and all regulatory requirements impacting entertainment and production operations. Partner closely with Marketing, Casino Operations, Hotel Operations, Food & Beverage, Security, Facilities, and Convention Services to align entertainment programming and production support with broader property initiatives. Support the development and execution of promotions, activations, and entertainment-driven events that enhance the guest experience, strengthen brand awareness, and drive visitation. Monitor guest feedback, attendance, event performance, and operational metrics to evaluate programming effectiveness and identify opportunities for continuous improvement. Lead, develop, and mentor entertainment and production leaders and team members, including workforce planning, performance management, coaching, succession planning, and employee engagement. Maintain strong relationships with artists, promoters, agencies, vendors, and industry partners to support competitive programming and high-quality execution. Oversee inventory, asset management, and maintenance planning for entertainment and production equipment to protect operational continuity and capital investment. Curate and manage overhead music and related environmental audio programming to support the property's atmosphere and guest experience strategy. Perform other d


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