On Trade Sales Representative

About the role

Job Purpose The On-Trade Sales Representative is responsible for generating and closing sales of the company's products to on-trade customers in Angola. This includes restaurants, bars, hotels, and other businesses that sell alcoholic beverages to consumers. The On-Trade Sales Representative is also responsible for building and maintaining relationships with key decision-makers at these businesses and ensuring that the company's products are well-represented on their menus and in their displays. Key Duties and Responsibilities Generate and close sales of the company's products to on-trade customers in Angola Research and identify potential new on-trade customers Develop and deliver sales presentations to on-trade customers Negotiate and close sales contracts with on-trade customers Follow up with on-trade customers after the sale to ensure satisfaction and repeat business Build and maintain relationships with key decision-makers at on-trade businesses Develop a deep understanding of the needs and priorities of key decision-makers at on-trade businesses Build rapport and trust with key decision-makers at on-trade businesses Keep key decision-makers at on-trade businesses informed about the company's products and promotions Provide value-added services to key decision-makers at on-trade businesses, such as marketing and promotional support Ensure that the company's products are well-represented on menus and in displays at on-trade businesses Work with on-trade businesses to develop and implement menu merchandising strategies Provide on-trade businesses with point-of-sale materials, such as posters, table tents, and shelf talkers Create and manage promotional displays for the company's products at on-trade businesses Monitor the availability and placement of the company's products at on-trade businesses Educate on-trade customers about the company's products and promotions Develop and deliver product training sessions to on-trade staff Provide on-trade staff with product information and resources Host product tastings and other promotional events at on-trade businesses Work with on-trade staff to develop and implement sales strategies Provide excellent customer service to on-trade customers Timely Responses: Ensure prompt responses to inquiries, orders, and requests from on-trade customers. This includes responding to emails, calls, and other forms of communication promptly. Product Knowledge: Possess in-depth knowledge about the products or services being offered to effectively communicate their features, benefits, and usage to on-trade customers. Relationship Building: Build and maintain strong relationships with on-trade customers through regular communication, visits, and personalized interactions. Understand their needs, preferences, and challenges to tailor solutions accordingly. Order Accuracy and Timeliness: Ensure accurate processing of orders and timely delivery of products to on-trade customers. Minimize errors and delays in order fulfillment processes. Problem Resolution: Address any issues or concerns raised by on-trade customers promptly and effectively. Take ownership of problems and work towards finding satisfactory resolutions to maintain customer satisfaction. Upselling and Cross-selling: Identify opportunities to upsell or cross-sell additional products or services that may benefit on-trade customers based on their needs and preferences. Training and Support: Provide training and support to on-trade customers on product usage, menu development, promotional activities, and other relevant topics to help them maximize the value of the products or services. Track and report on sales performance Track and analyze sales data Identify sales trends and opportunities Develop and implement sales strategies to improve performance Generate and present sales reports to management Key Competencies and Experience Minimum Educational Requirements and Work Experience: English & Portuguese speaking This entry-level undergraduate degree from a recognized and accredited university. Successful track record as a Sales Representative for at least one year. Sales experience from a busy FMCG company Valid driving license Functional and Technical Competencies: Business Acumen, Analytical Thinking, Strategic Thinking, Driving for Results Planning and Organizing, Teamwork, Building and Maintaining Collaborative Relationships, Quality Orientation and Adaptability Behavioural Competencies: A passionate, self-confident individual that is professional and result driven. Strong integrity and ability to work within a team Trendy, fashionable and well groomed Able to work independently within set parameters. Good negotiation and customer relationship management skills Good interpersonal skills both with internal and external relationships Great oral and written communication skills Good at planning and organizing to ensure priority task management Leadership Competencies: Assertive, p

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