FREELANCE / CONTRACT - Director, Public Relations - Agriculture Client

Responsibilities

• Serving as PR lead on agency account
• Strategic communication planning and direction
• Client relationship management and counsel
• Event planning and management
• Integrated marketing communications collaboration across the agency
• Crisis and risk management consultation

Requirements

• Bachelor's degree or equivalent industry experience required
• 10+ years public relations experience or related experience and/or training
• Deep agricultural communication experience required specifically in the row and specialty crops space and crop protection
• Knowledge of the ag trade media landscape and contacts
• Experience leading client relationships and accounts
• Experience in developing strategies to secure national and trade media coverage
• Experience in executive interview coaching and training, as well as counsel
• Excellent communication and persuasion skills, both written and oral
• Impeccable attention to detail and stellar organizational skills
• Creative problem solver with strong critical thinking skills
• Familiarity with sustainability practices and trends
• BarkleyOKRP's Commitment to Diversity, Equity, Inclusion + Belonging

Benefits

Additional Information

BarkleyOKRP PR believes that modern consumers are guided and inspired by trusted sources. We believe brands win with stakeholders when they lead with purpose inside their organizations and share relevant stories that build and protect their reputations. From sustainability and culture to marketing ideas and actions, we create integrated ideas and communication strategies that bring a brand's purpose to life. We are searching for someone who is passionate about building relationships with media to create authentic endorsements and content. We desire detail-oriented team members who believe in collaboration and client service.

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