Director, Field Marketing

Responsibilities

• Regional Strategy and Leadership
• Own the AMER field marketing strategy across Enterprise, Mid-Market, Commercial, Customer, and Federal segments, building a program portfolio that is pipeline-architecture-driven, not event-calendar-driven.
• Lead, develop, and grow the AMER field marketing team, including direct management of field and channel field marketing managers, with a focus on coaching, accountability, and results.
• Partner with AMER sales leadership to align field programs to territory priorities, account coverage, and pipeline gaps - ensuring field marketing is viewed as a true revenue partner, not a support function.
• Define and enforce CPO thresholds as a gate for all field investments, with 30-day post-event reviews standard across all programs.
• Partner and Channel
• Build and execute programs with Horizon3.ai 's alliance partners, VARs, resellers, and distribution partners across North America - designing joint field programs that generate net-new pipeline through indirect routes and extend market coverage beyond the direct sales motion.
• Partner closely with the Partner Marketing Manager and channel sales leadership to develop partner-ready field playbooks and co-branded event programs.
• Own the field marketing relationship with key alliance and distribution partners - including joint event planning, MDF utilization, co-sell event execution, and post-program pipeline attribution.
• Coordinate with Carahsoft and other key distributors on Public Sector/FED-facing co-marketing programs, including tradeshows, government-specific roundtables, and partner-led demand generation activities.
• Ensure partner co-marketing programs are held to the same CPO standards and pipeline accountability as direct field programs - MDF is an investment, not a budget line to clear.
• Integrated Campaign Alignment
• Translate company-level campaign strategy into regionally relevant field programs - including CISO dinners, roundtables, third-party conferences, roadshows, and hosted & bespoke Enterprise events - with proof-first messaging and clear conversion paths.
• Ensure all field programs have pre-event air cover, coordinated SDR outreach after, and defined follow-up motions that don't let pipeline decay post-event.
• Partner with Demand Generation, Digital, Campaigns, and ABM to build integrated plays that surround target accounts before, during, and after field touches.
• Work with Product Marketing to deploy proof points in the right format for the right audience at every field activation.
• SDR and Sales Alignment
• Own the SDR alignment motion for field marketing: briefings before programs, follow-up sequencing after, and feedback loops that inform future program design.
• Partner with the SDR Director to define what high-intent follow-up looks like from fi

Benefits

Additional Information

Get to Know Us Horizon3.ai is a fast-growing, remote cybersecurity company dedicated to the mission of enabling organizations to proactively find and fix and verify exploitable attack vectors before criminals exploit them. Our flagship product, the NodeZeroTM platform, delivers production-safe autonomous pentests and other key assessment operations that scale across the largest internal, external, cloud, and hybrid cloud environments. NodeZero has been adopted by organizations of all sizes, from small educational institutions to government agencies and Global 100 enterprises. It is used by ITOps/SecOps teams, consulting pentesters, and MSSPs and MSPs. We are a fusion of former U.S. Special Operations cyber operators, startup engineers, and formerly frustrated cybersecurity practitioners. We're committed to helping solve our common security problems: ineffective security tools, false positives resulting in alert fatigue, blind spots, "checkbox" security culture, cybersecurity skills shortage, and the long lead time and expense of hiring outside consultants. Collectively, we are a team of learn it alls, committed to a culture of respect, collaboration, ownership, and results. We are seeking a Head of Field Marketing, North America to lead our AMER field marketing function at a pivotal moment in Horizon3.ai 's growth. This is a senior leadership role responsible for building and running a pipeline-driven field motion across Enterprise, Mid-Market, Commercial, Channel, and Federal segments. You will own regional program strategy, team development, SDR alignment, partner field execution, and integrated campaign alignment that turns field investment into measurable revenue contribution. You will report directly to the Sr. Director of Demand Generation and serve as the primary field marketing leader for the North America region, partnering closely with AMER sales leadership, channel, alliance partners, and the broader marketing department to ensure every program has a defined pipeline objective, pre- and post-event coverage, and a clear CPO threshold. This is not an event-calendar role. It's a pipeline role that happens to use field programs as the mechanism.

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