Director of Marketing Operations

Requirements

• 8+ years of progressive marketing operations experience in a B2B SaaS or technology environment
• 3+ years in a senior or lead marketing operations role with demonstrated ownership of the martech stack
• HubSpot certification required (Marketing Hub, Operations Hub, or equivalent); Marketo certification considered in lieu
• Proven hands-on expertise with Salesforce CRM - campaign tracking, lead routing, and funnel reporting
• Deep experience with ZoomInfo or equivalent data enrichment and prospecting platforms
• Demonstrated experience building and optimizing lead scoring, segmentation, and lifecycle automation programs
• Strong background in email marketing operations: list management, deliverability, segmentation, and A/B testing
• Experience managing or collaborating closely with SDR teams on inbound and outbound workflows
• Proficiency building executive-level dashboards and performance reporting (HubSpot, Salesforce, or BI tools)
• Excellent communication skills with the ability to translate technical operations into business impact for senior stakeholders

Additional Information

At Trackforce, we are transforming physical security operations that are managed around the world. As the leading SaaS platform for physical security workforce management, we provide security companies and organizations with a streamlined solution to manage their guard forces, respond faster, operate more efficiently, and reduce costs - all while staying focused on safety and protection. We support 4,600+ clients across more than 50 countries and are proud to be a growing team of 300+ professionals. With our headquarters in Dallas, Texas, and Centers of Excellence in Montreal, Quebec and Wroclaw, Poland, we collaborate across regions and time zones in a hybrid work environment that combines flexibility, connection, and meaningful impact. At Trackforce, we operate in both hybrid and remote models, offering flexibility to balance in‑office collaboration with WFH. This approach allows our teams to stay connected while maintaining autonomy and work‑life balance. We are highly focused on delivering value to our customers, and our recent merger has strengthened our position as the market leader in security workforce management software. Position: Director of Marketing Operations Location: US remote or Montreal, Canada (Hybrid 3 days/week preferred) Position Type: Full-time Position Summary Trackforce is seeking a Director of Marketing Operations to lead and scale our global demand generation engine. This is a senior, highly strategic role - and equally hands-on - responsible for ensuring marketing programs execute with precision, leads move efficiently through the funnel, and performance is measurable, actionable, and continuously improving. As Director, you will own the strategy, governance, and day-to-day execution of marketing operations: campaign infrastructure, lifecycle automation, lead routing and scoring, reporting, and the full martech stack. This role sits at the intersection of Marketing, SDR, Sales, and Revenue Operations, and serves as a force-multiplier across all demand generation programs globally. You will be expected to lead with data, build scalable systems, and set the operational standard for how Trackforce's marketing engine performs. Our office is now located at 2020 Blvd Robert‑Bourassa, Suite 2000, Montreal, QC H3A 2A5, offering a more central and easily accessible workspace. Benefits We Offer - Hybrid and flexible work model - Three weeks of vacation starting in your first year - Paid sick days & family obligation days - Comprehensive health & dental coverage from Day 1 - 24/7 telemedicine access - Mental health & wellness support - Life insurance, AD&D, long term‑ disability & critical illness coverage - RRSP & DPSP with employer matching - Employee referral bonus - Paid volunteer day & recognition programs #LI-Hybrid At Trackforce, we are committed to providing an inclusive, respectful, and discrimination‑free workplace. We do not tolerate discrimination or harassment of any kind and make employment decisions based on qualifications, merit, and business needs. We proudly comply with local employment laws and are an equal opportunity employer in all locations where we operate.

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