Programmatic Account Manager - Brand/Agency

Requirements

• Client Growth, Retention & Satisfaction
• Own day-to-day account management for a portfolio of large independent agencies & holding company partners, including WPP, Publicis, and Dentsu , and their operating agencies
• Partner with Sales to develop strategic account plans, drive renewals, and identify upsell and expansion opportunities across large independent agencies & HoldCo relationships
• Ensure agency teams are effectively activating Samba audience and contextual data across major DSPs, SSPs, DMPs, and social platforms
• Build trusted relationships with programmatic, trading, strategy, and analytics stakeholders within large independents & HoldCo organizations
• Lead business reviews focused on adoption, delivery, performance insights, and expansion opportunities across brands and agency teams.
• Campaign & Platform Execution
• Oversee audience segment setup and delivery across SSPs and programmatic buying platforms for agency-led campaigns within HoldCo environments and large independent agencies
• Support agency partners across large independent agencies & HoldCo relationships through the full activation lifecycle: planning, audience building, activation, and QA (without directly managing or optimizing campaigns)
• Provide platform education and training on how to request, build, and deploy Samba audiences within HoldCo programmatic workflows and large independent agencies
• Troubleshoot audience delivery or integration issues and coordinate with technical teams to resolve activation challenges efficiently
• Strategic Partnership & Cross-Functional Collaboration
• Serve as a feedback loop between large independent agencies & HoldCo relationships and internal teams to improve ease of activation, workflow efficiency, and audience performance
• Partner with Sales on pre-sale planning, platform demos, and aligning agency and brand goals with Samba's audience and measurement solutions
• Represent Samba's audience products with subject-matter expertise and a consultative, agency-first approach when working with large independent agencies & HoldCo relationships

Additional Information

Samba is a media intelligence company. We know what the world is watching, reading, and thinking about - in real time, at scale, across every screen. Our data exists with the consent of over a billion people, organized into the most complete picture of consumer attention ever built. The biggest brands in the world use that picture to make smarter decisions. We think it's the most interesting data asset on the planet, because it's the most culturally relevant. Samba is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact. Samba may collect personal information directly from you, as a job applicant, Samba may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.

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