Part Time Email Producer

Responsibilities

• Newsletter Campaign Production: Build, edit, and deploy email campaigns using HubSpot, ensuring they are on-brand, visually appealing, and meet our objectives. This includes email newsletters, promotions and third-party sales emails
• Third-Party Email Production: Build, edit and deploy all 3rd-Party email campaigns - working with the Account Management Team. Includes e-blasts and newsletter integrations.
• Testing & QA: Conduct thorough testing of email campaigns, including rendering tests across various devices and email clients, and ensure all links, images, and tracking are functioning properly.
• Reporting & Analysis: Generate and analyze reports on email performance, including open rates, click-through rates, and conversions. Provide insights and recommendations for optimization.
• A/B Testing: Develop and execute A/B tests to optimize subject lines, email content, and other variables to improve email performance.
• Collaboration: Work closely with the design, content, and marketing teams to create compelling email content that resonates with our audience.
• Compliance: Ensure all email campaigns comply with industry regulations and best practices, including CAN-SPAM and GDPR.

Requirements

• 1+ years of experience in email marketing, preferably within a B2C or B2B environment.
• Proficiency in HubSpot is required.
• Strong attention to detail and a passion for creating high-quality, effective email campaigns.
• Experience with HTML/CSS for email is a plus.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and collaboration skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.

Benefits

Additional Information

ARE YOU READY TO TAKE YOUR CAREER TO NEW HEIGHTS? ARE YOU SEEKING A NEW CHALLENGE IN A DYNAMIC SECTOR? This is a very exciting and highly innovative time here at Outside. OUR TRUE NORTH:Outside Interactive, Inc., the premier hub for active lifestyle enthusiasts, offers best-in-class content and experiences to more than 70 million of the world's most passionate outdoor, wellness, and endurance enthusiasts every month. We inspire a broad and diverse audience to do the activities they love with greater enjoyment, inspiration, and knowledge and are dedicated to making real change in the outdoor and fitness industries. We are looking for a detail-oriented and creative Email Producer to join our Audience Development team in a part time capacity, about 20 hours per week. The primary responsibility of this role is to build and manage email campaigns within our Email Service Provider (ESP), HubSpot. The ideal candidate will have at least 1 year of experience in email marketing, with a strong background in HubSpot. You will play a key role in driving our email marketing efforts, from campaign creation to reporting and optimization.

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