Marketing Programs Specialist - Personal Insurance

About the role

HUB International has a dynamic Marketing Specialist role reporting to the AVP, Personal Insurance, Group to support Personal Insurance across Ontario. If you enjoy working in a fast-paced corporate environment and want to make an impact, this may be the role for you! Superior people, organizational, communication and analytical skills are essential for this position. This is a great opportunity to support our Personal Insurance programs with effective marketing support.

Responsibilities

• Collaborate with Retail, PCG, and Group Business Development teams to develop innovative marketing campaign concepts aligned with each division's growth objectives, working with Marketing Coordinators to bring campaigns from concept to execution
• Provide strategic marketing support for Group and Private Client divisions, including preparation of RFP presentations, member-facing materials, and launch communications for new programs
• Plan and manage industry conferences, trade shows, and virtual events end-to-end, and maintain an annual event calendar
• Guide and support the Personal Insurance Sales team in building their professional presence on social media platforms (LinkedIn, Facebook, Instagram) to generate incremental sales opportunities and drive brand awareness
• Maintain the department's marketing project planner, keeping the team on track against timelines and within expense budgets
• Manage Group landing pages in partnership with Corporate Marketing
• Track, analyze, and report on campaign performance regularly, ensuring alignment with company objectives, revenue milestones, and ROI targets
• Stay current on Canadian P&C insurance industry trends, competitor activity, and regulatory considerations to inform strategy and strengthen HUB's market positioning
• Contribute to the team's marketing plans by sharing insights, identifying opportunities for alignment, and anticipating business and industry trends
• What You'll Need for Success
• Post-Secondary education in Marketing, Business Administration, Communications or a related field.
• 3+ years' experience working in a corporate environment in marketing support role dealing with internal and external clients, data analytics, event management, campaign launches, etc.
• Experience supporting business development teams with sales enablement materials
• Familiarity with Canadian P&C or group insurance landscape is a strong asset
• Proficiency in MS Office and other systems: Word, Excel, Power point, Outlook, Survey Monkey, Dynamics (other Marketing email distribution platforms), Adobe InDesign or Photoshop is an asset
• Experience with video creation and editing tools (Canva, Adobe or similar)
• Strong interpersonal (presentations), verbal and written communication skills
• Familiarity with project management tools, and the ability to manage multiple priorities and deadlines simultaneously
• Creative, innovative thinker and solutions focused
• Intellectually curious, driven to learn, resourceful
• Excels in a multi-deadline, fast-paced environment with strong attention to detail
• Excellent analytical, organizational, prioritization and troubleshooting skills
• Ability to be proactive, anticipatory, and handle confidential material
• Strong team player who has the ability to work independently
• Elevate Your Career with HUB International
• Your Advancement and Well-being: Our Priority
• At HUB, we place immense value on the well-being and professional development of our team. Here's what you can look forward to as part of the HUB Team:
• Work-Life Balance: Take advantage of flexible working arrangements and generous time-off policies that adapt to your needs and lifestyle.
• Professional Growth: Advance your career with HUB-sponsored training programs, tuition reimbursement, and other development opportunities tailored to help you succeed.
• Industry Support: Benefit from reimbursements for professional licensing and membership fees, reflecting our investment in your expertise.
• Exclusive Perks : Enjoy special discounts on events, travel, accommodations, and personal home & auto insurance, making your HUB experience even more rewarding
• Service: Our Ethos
• At HUB International, service defines who we are. This dedication extends not only to our clients but also to our employees and th

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