Social Media & Content Assistant

About the role

We are seeking a highly organized, execution-focused, and process-driven Social Media & Content Operations Assistant to support the growth of an AI-driven personal brand and deal flow system within the Dubai real estate market. This is not a creative or strategic role . It is focused on execution, organization, and consistency within a structured AI system . The working model is: AI (Claude) = core system for scripts, workflows, and content planning Founder = strategy and filming Assistant = execution, operations, and daily management You will be responsible for executing content, managing leads, handling outreach, and operating inside AI-driven workflows on a daily basis.

Responsibilities

• Content Execution
• Edit talking-head videos using prebuilt templates (primarily CapCut)
• Add captions, overlays (e.g., price, location), and covers
• Follow structured content formats and templates
• Ensure consistency in output quality and formatting
• Organize and manage content assets efficiently
• Posting and Distribution
• Upload and schedule content across platforms
• Apply captions and formatting correctly
• Execute content calendar generated by AI
• Maintain consistency in posting frequency and structure
• Lead Management
• Respond to inbound messages and DMs across platforms
• Qualify leads before passing them to the founder
• Log and manage leads in CRM systems (Airtable or similar)
• Maintain clean, structured records of all interactions
• Agent Outreach & Deal Flow
• Build and maintain a network of UAE real estate agents
• Conduct daily outreach via WhatsApp, Instagram, and LinkedIn
• Source off-market real estate deals
• Track agents, deals, buyers/sellers, and follow-ups in a structured system
• Ensure consistent follow-up and relationship management
• WhatsApp Community Management
• Support the creation and management of WhatsApp groups
• Maintain engagement within the community
• Follow up with members to drive conversations and deals
• Ensure consistency and responsiveness
• AI Workflow Execution (Core Responsibility)
• Work daily inside AI tools (primarily Claude)
• Use AI to generate scripts, captions, and content outputs
• Execute tasks based on AI-generated workflows
• Follow structured systems with precision
• Continuously improve efficiency using AI tools
• Required Qualifications
• English B2 ! (MUST).
• 2-5 years of experience in:
• Social media execution (not strategy), OR
• Virtual assistant / operations roles, OR
• Community management / lead handling
• Strong written English (clear, professional, error-free communication)
• Experience using tools such as:
• CapCut (or similar video editing tools)
• Canva (basic level)
• Google Workspace
• CRM tools (Airtable, Notion, etc.)
• Messaging platforms (WhatsApp, Instagram, LinkedIn)
• Comfortable working in structured environments with predefined systems
• Highly organized and detail-oriented
• Able to work independently with minimal supervision
• Ideal Profile
• You are an execution-first operator, not a strategist
• You enjoy working within systems and structured workflows
• You are comfortable using AI tools daily and eager to learn
• You are reliable, consistent, and highly organized
• You communicate clearly and professionally in written English
• You are proactive but do not need constant guidance
• You are focused on results through disciplined execution
• What We Are NOT Looking For
• Pure designers or video editors
• High-level strategists or content planners
• Creative-first profiles
• Candidates resistant to AI tools
• Individuals who require constant direction or hand-holding

Requirements

• This role requires a strong operator who thrives in structured systems and can execute consistently without constant supervision. The ideal candidate:
• Is highly organized, detail-oriented, and process-driven
• Is a strong executor who delivers consistently and reliably
• Is comfortable working inside AI tools daily (especially Claude or similar)
• Has solid written English for messaging, outreach, and lead handling
• Can follow structured workflows and predefined content formats
• Learns new tools quickly and adapts to systems with minimal friction
• Is proactive but does not require constant direction
• This is not a creative or strategy-first role . It is ideal for someone who enjoys systems, execution, and operations.

Benefits

Additional Information

Social Media & Content Operations Assistant (AI-Driven) Fully Remote - Full Time (40 hours weekly)

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