Lead Designer, PD, Softlines, GC

Responsibilities

• Manage creative relationships with internal and external partners, providing inspiration and ensuring product is brand appropriate and adheres to Disney guidelines.
• Regularly conduct design reviews to assess project progress, identify potential issues, and recommend solutions to ensure timely delivery of high-quality designs.
• Manage and execute where required, the internal approval process from initiation to production in a timely manner.
• Ensure all licensee product submissions are routed through Disney's Online Product Approval system (OPA) as per global product integrity guidelines.
• Ensure all new and existing licensees/retailers are trained and kept up to date on the Disney brand, property portfolio, creative assets and approval systems.
• Provide compelling Product Design and Development workshops/ co-creation plannings, guidance, feedback, and support to licensees throughout the Product Design and Development process while ensuring licensees are provided with appropriate creative assets and style guides.
• Offer creative input and trend direction to inspire licensees/retailers and help drive quality product based on APAC market/industry/consumer trends research
• Identify new product and business opportunities, produce first class conceptual designs and pitch to prospective/existing partners.
• Develop and maintain an expert knowledge of Disney's characters, films, properties, heritage and creative assets to assist in their usage on consumer products.
• Report key product progress updates on a weekly basis and regularly archive product development images.
• Stay up to date with industry trends, emerging technologies, and design best practices, and incorporate them into the design process.
• Manage and organize digital assets, including design files, images, and other creative resources, to ensure accessibility and version control.
• Contribution to bi-annual franchise workshop projects and other ad-hoc projects such as marketing program / tie-in promotions, artworks & special projects as the business requires.
• Recruit and train freelance character artists, designers well versed in Disney standards for special projects, when needed.
• Sample management & selection for internal/external presentations and support seasonal display updates, managing temporary workers.

Requirements

• Bachelor's degree in Fashion / Graphic Design related.
• 3-6 years of experience in fashion design or graphic design.
• Work experience in a big fashion group is a plus. Strong graphic skills with creative drawings and re-design is essential.
• Excellent spoken and written English skills.
• Demonstrated ability to communicate complex concepts clearly & to effectively present design ideas to internal/external stakeholders at all levels.
• Committed to excellence with attention to detail, and sensitive consumer experience.
• Design expertise in fashion products development or visual design.
• Advanced knowledge of trends within the industry of Fashion and the broader world of design with working knowledge of common manufacturing techniques and their application in production.
• Able to set up or refine product development processes with a good understanding of product planning cycles.
• Passion for Disney, Pixar, Marvel, Star Wars brands.
• Enthusiastic team player with cultural sensitivity and an understanding of local markets across APAC.
• Product/market/trend research skills.
• Strong project and time management skills.
• A creative flair and be able to work in a highly innovative and dynamic environment.
• Advanced knowledge of Mac OSX, Adobe Photoshop, Adobe Illustrator, Keynote, and PowerPoint or other industry-standard tools.
• Experience with 3D, 3D CLO, video work programs is a plus.
• Flexible to domestic and/international travel as business requires.
• Job Posting Segment:
• APAC - Global Product
• Job Posting Primary Business:
• Merch & PD (APAC)
• Primary Job Posting Category:
• Product Design - Licensing
• Employment Type:
• Full time
• Primary City, State, Region, Postal Code:
• Shanghai, China
• Alternate City, State, Region, Postal Code:
• Date Posted:
• 2026-06-17

Benefits

Additional Information

Job Posting Title: Lead Designer, PD, Softlines, GC Req ID: 10153955 Job Description:

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