Media Planner

Responsibilities

• Support the development and execution of holistic media plans aligned with client strategy
• Collaborate with Research Leads, Planning Managers, and senior stakeholders to analyze first-party, syndicated, and platform data to inform audience insights and recommendations
• Assist in campaign planning activities across all assigned titles
• Create, maintain, and update media plan documents, ensuring accuracy across formulas, data, and links
• Conduct quality assurance checks across digital and OOH plans, including validation of "weeklies"
• Prepare client-ready materials, including plan updates and supporting documentation
• Capture detailed notes during internal and client meetings and distribute key takeaways in a timely manner
• Identify and communicate implications of plan changes to senior stakeholders
• Assist in the development of strategic POVs and planning recommendations
• Apply knowledge of media fundamentals including SOV, Reach, Frequency, and CPM
• Build and maintain relationships with media vendors and partners to support planning initiatives
• Support client communications across email and phone as required
• Collaborate with cross-functional teams to resolve campaign issues, support trafficking, and assist with billing and invoice reconciliation
• Stay current on media trends and proactively share insights with internal teams
• Support the onboarding and training of Assistant Planners
• Your Skills & Behaviour:
• Strong analytical skills with the ability to interpret data and generate actionable insights
• High attention to detail, particularly in managing data and planning documents
• Strong organizational and time management skills in a fast-paced environment
• Excellent verbal and written communication skills
• Collaborative team player with strong interpersonal skills
• Ability to manage multiple priorities and meet tight deadlines
• Foundational understanding of media planning concepts and metrics
• Proficiency in Microsoft Excel and media planning tools
• Proactive mindset with a willingness to learn and grow
• Your Education and Experience:
• 1-3 years of experience in media planning, buying, or a related field
• Post-secondary degree in Advertising, Marketing, Communications, or a related discipline is an asset
• Life at WPP Media & Benefits
• WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
• We believe the best work happens when we're together, fostering creativity, collaboration, an

Benefits

Additional Information

About WPP Media WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . *]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" data-turn-id="request-WEB:043ba214-8658-42ea-a493-a98bcce2ec3e-19" data-testid="conversation-turn-12" data-scroll-anchor="true" data-turn="assistant"> Role Summary and Impact As a Media Planner, you will support the development and execution of integrated media plans across assigned film titles. You will play a key role in campaign planning, data analysis, and execution, while collaborating with internal teams and external partners to deliver accurate, insight-driven media strategies. This role offers the opportunity to grow within a fast-paced agency environment and contribute directly to client success. The Media Planner provides support to senior team members, contributes to overall client service requirements, and assists in the development, execution, and maintenance of media plans.

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