Business Development Manager

About the role

This is a newly created role and a foundational one. As Proper's first dedicated Business Development Manager for Broker Partnerships, you will own the activation, development, and ongoing management of our independent insurance agent channel. While our direct-to-consumer and property manager channels are well-established, our broker network represents a significant untapped growth opportunity. You will inherit an established foundation: 1,200+ appointed agencies already in our system and 200+ pending appointment applications ready to be handed off to you for cultivation. Your primary mission is to transform this base from dormant to actively producing, while simultaneously cultivating new broker relationships and leveraging strategic partnerships developed through our recent acquisition. You will be based out of our Bozeman MT headquarters and work directly with the Chief Sales Officer to build, train, and support a national network of independent agents who view Proper as their go-to STR carrier. The relationships you develop and the systems you build will establish a repeatable broker engagement model that scales alongside the company. This is not a role for someone looking for a defined playbook. It is an opportunity for a motivated, relationship-driven professional to build something from the ground up in a specialty market that most agents have never encountered. COMPENSATION & BENEFITS Base Salary: $80,000 - $120,000 (depending on experience) Performance Bonus: Up to $80,000 annually, structured in tiers tied to broker channel net revenue growth Total Maximum Compensation: $200,000 Travel: Limited but expected (~10-15% annually) for key broker visits, industry events, and strategic partner meetings Additional benefits include: Comprehensive health, dental, vision, and life insurance HSA, FSA, and HRA options Short-term disability coverage 401(k) retirement plan Flexible PTO, sick days, and all major holidays off

Responsibilities

• Appointment Processing & Onboarding
• Process and vet pending broker appointment applications currently in queue
• Conduct thorough vetting of new agency applications using established criteria (E&O coverage, licensing, book composition, producer experience)
• Execute appointment agreements and ensure all compliance requirements are met
• Onboard newly appointed agencies with product training, quoting systems, and underwriting guidelines
• Relationship Cultivation & Reengagement
• Reactivate and nurture relationships with 1,200+ existing appointed agencies, many of which have gone dormant or produce inconsistently
• Conduct regular business reviews with active and semi-active agencies to identify barriers to production and provide support
• Develop targeted outreach campaigns to reengage agencies that have written business previously but have since gone inactive
• Build co-marketing materials, email campaigns, and education resources to keep Proper top-of-mind with appointed agents
• New Broker Prospecting & Development
• Identify and prospect high-potential independent agencies and regional brokerages with exposure to STR property owners
• Leverage strategic relationships (including those developed through our recent acquisition) to access new broker networks and distribution channels
• Develop and execute outreach strategies for agencies in high-STR-concentration markets (mountain resort towns, beach communities, metropolitan short-term rental hubs)
• Coordinate with the CSO on activating partnership opportunities across the broader SPG network
• Training & Enablement
• Deliver ongoing product training to new and existing appointed agencies (webinars, one-on-one calls, written resources)
• Ensure agents understand Proper's unique value proposition in the STR space and can effectively position our coverage vs. traditional carriers
• Provide agencies with underwriting guidance, common objections/rebuttals, competitive positioning, and claims examples
• Develop standardized training materials and resources that scale as the broker network grows
• Performance Tracking & Reporting
• Monitor agency-level KPIs incl

Benefits

Additional Information

ABOUT PROPER INSURANCE Proper Insurance is the national leader in short-term rental (STR) insurance, with over 200,000 policies written across all 50 states. As a Coverholder at Lloyd's of London and the endorsed insurance provider for Vrbo, we offer vacation rental owners a single, comprehensive policy covering both commercial and personal use, a solution that traditional carriers simply cannot match. Founded in 2014 and headquartered in Bozeman, MT, we have grown from a two-person operation to a team of 100+ and continue to expand at an accelerated pace. Recently acquired by Specialty Program Group (SPG), Proper is now part of a broader portfolio with expanded distribution opportunities and resources to scale our broker/agency channel nationwide. The short-term rental market is one of the fastest-growing segments in hospitality and real estate, and Proper Insurance sits at the center of it.

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