Founding GTM

About the role

As Mercator's first go-to-market leader, you'll own the path from early traction to product-market fit. You'll be the founders' right hand on everything commercial: talking to customers, finding where our product cuts deepest, and turning those insights into a repeatable, scalable sales motion. This is a zero-to-one role with outsized impact: the wedges you identify and the customers you land will shape what Mercator becomes. You'll spend your early days talking to a lot of people, building pipeline, running discovery calls across our most promising verticals, and pattern-matching across conversations. You'll use what you learn to identify additional product wedges and ideal customer profiles that let us scale quickly. You'll own the narrative. Supply chain is crowded with incumbents and noise, and your job is to articulate why Mercator is different in a way that lands with buyers and stands apart from anything else on the market. You'll sharpen our positioning, build our early external presence, and make sure the market understands what we're building and why it matters. You'll build the sales motion as you go, testing, iterating, and hardening a process that the next people we hire can run. You'll work shoulder-to-shoulder with the CEO, wearing whatever hat the moment requires, staying scrappy, and bringing deep supply chain instinct to every customer conversation. This role sits at the intersection of customer discovery, strategy, storytelling, and execution; the markets you open and the motion you build will define how fast Mercator grows.

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