President - Perricone MD

About the role

Perricone MD is a globally recognised prestige skincare brand founded on the belief that healthy skin starts from within. Combining cutting-edge scientific innovation with a holistic approach to wellness, the brand has built a loyal consumer following and established itself as a leader in premium skincare. As President, Perricone MD, you will be responsible for leading the next phase of the brand's growth and evolution. This is a highly visible executive leadership role with full accountability for the brand's commercial performance, strategic direction, and operational execution across global markets. Reporting to the Group CEO, the President will lead all aspects of the Perricone MD business, balancing long-term brand building with strong commercial discipline. The successful candidate will drive growth across direct-to-consumer, retail, marketplace and international channels, while ensuring the brand continues to deliver category-leading innovation, exceptional customer experiences, and sustainable profitability. This role requires a leader who can successfully navigate both the art and science of brand management-someone equally comfortable shaping brand vision, building high-performing teams, accelerating omnichannel growth, and delivering financial results. Brand Strategy and Leadership The President will define and execute the strategic vision for Perricone MD, ensuring the brand remains relevant, differentiated, and positioned for long-term growth within the highly competitive prestige beauty category.

Responsibilities

• Define and lead the global brand strategy, aligning commercial objectives with long-term brand equity creation.
• Strengthen Perricone MD's position as a science-led authority in skincare, wellness and healthy ageing.
• Ensure consistent brand positioning across all consumer touchpoints while adapting execution to local market dynamics.
• Drive consumer acquisition, retention and loyalty through innovative marketing and customer engagement strategies.
• Oversee media investment, influencer partnerships, PR, experiential marketing and digital content strategies.
• Champion brand storytelling that reinforces Perricone MD's scientific heritage, product efficacy and wellness credentials.
• Monitor consumer trends, competitive activity and emerging category opportunities to ensure the brand remains ahead of the market.
• Product Innovation and Portfolio Management
• Innovation is fundamental to Perricone MD's continued success. The President will oversee the brand's innovation agenda, ensuring a robust pipeline of products that meet evolving consumer needs while maintaining the brand's scientific credibility.
• Lead the development and execution of the global product innovation roadmap.
• Partner closely with R&D, Product Development and Regulatory teams to bring market-leading innovations to life.
• Identify growth opportunities across skincare, supplements and adjacent wellness categories.
• Ensure consumer insights, clinical efficacy and market trends inform innovation priorities.
• Drive disciplined portfolio management, prioritising high-performing products and identifying opportunities for optimisation.
• Oversee pricing architecture, product positioning and launch strategies to maximise commercial success.
• Maintain rigorous compliance with all relevant regulatory requirements across global markets.
• Omnichannel Growth
• The President will be accountable for delivering sustainable growth across all sales channels, creating a balanced and diversified revenue model.
• Direct-to-Consumer
• Own global D2C performance across ecommerce, subscription, CRM and customer retention initiatives.
• Drive customer lifetime value through personalisation, loyalty programmes and best-in-class digital experiences.
• Oversee performance marketing investments, ensuring efficient customer acquisition and strong return on investment.
• Utilise data and analytics to optimise customer journeys and improve conversion rates.
• Retail and Strategic Partnerships
• Lead relationships with key retail partners, including prestige beauty retailers, department stores and specialty channels.
• Develop strategic account plans that drive growth while protecting brand equity.
• Negotiate commercial agreements, promotional strategies and distribution opportunities.
• Expand distribution selectively to support long-term growth objectives without compromising premium positioning.
• Ensure excellence in retail executio

Benefits

Additional Information

About THG We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we're powered by a team of over 2500 people who work together, lead by example, and think BIG. With us, you'll go further, faster. What are you waiting for?

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