Publicity & Marketing Manager, Simon & Schuster
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Responsibilities
- Develop and execute integrated marketing and publicity campaigns for frontlist and select backlist religion and spirituality titles
- Create audience-driven campaigns spanning media, influencer outreach, church and ministry partnerships, social media, podcast strategy, paid marketing, events, and reader community engagement
- Cultivate and maintain relationships with Christian media outlets, Christian thought leaders, faith-based influencers, podcasters, pastors, ministry organizations, booksellers, and conference organizers
- Secure national, regional, and niche publicity opportunities across print, digital, broadcast, podcast, and Christian media platforms
- Collaborate closely with editors, authors, agents, sales teams, and external partners to position titles for maximum visibility and market impact
- Identify emerging trends and audience opportunities within Christian lifestyle, spirituality, devotionals, and faith-adjacent culture
- Support author platform development and strategic brand-building initiatives
- Oversee campaign budgets, timelines, analytics, and reporting
- Coordinate conference presence, speaking opportunities, launch events, and faith-community outreach efforts
- Partner with sales teams to support relationships with Christian retailers, independent bookstores, and specialty accounts
Requirements
- 5+ years of experience in book publishing, publicity, marketing, media, or related communications fields
- Demonstrated experience marketing books or products to Christian or faith-based audiences
- Strong existing relationships across Christian media, ministries, churches, faith influencers, podcasts, conferences, and/or religious publishing networks
- Deep familiarity with Christian brands / influencers and faith publishing landscape
- Proven ability to develop and execute successful multi-platform marketing and publicity campaigns
- Strong communication, organizational, and project management skills
- Passion for books, storytelling, culture, and faith-centered conversations
- Experience working with author brands and audience development strategies preferred
- Knowledge of social media strategy, influencer marketing, and digital audience engagement
- Proficiencies with social media platforms (META, TikTok, YouTube, etc) and Canva (or similar design services).
- Collaborative, creative, entrepreneurial mindset with strong attention to detail
- Preferred Background
- Experience at a trade publisher, Christian publisher, literary agency, ministry organization, media outlet, or faith-based nonprofit
- Familiarity with both mainstream and Christian retail channels
- Understanding of the intersection between faith, culture, leadership, wellness, spirituality, and contemporary Christian living
- Please note that candidates seeking either in-house, hybrid or fully remote employment will be considered.
- Simon & Schuster US is an equal opportunity employer (EOE) including disability/vet. At Simon & Schuster US, the spirit of inclusion feeds into everything that we do. From employee benefits/programs and social impact outreach initiatives, we believe that opportuni
Additional Information
Simon & Schuster was named to Forbes magazine list of America's Best Mid-Size Employers 2022. Simon & Schuster is a global leader in general interest publishing, dedicated to providing the best in fiction and nonfiction for readers of all ages, and in all printed, digital and audio formats. Its distinguished roster of authors includes many of the world's most popular and widely recognized writers, and winners of the most prestigious literary honors and awards. It is home to numerous well-known imprints and divisions such as Simon & Schuster, Scribner, Atria Books, Gallery Books, Pocket Books, Adams Media, Simon & Schuster Children's Publishing and Simon & Schuster Audio and international companies in Australia, Canada, India and the United Kingdom, and proudly brings the works of its authors to readers in more than 200 countries and territories. For more information visit our website at www.simonandschuster.com. Simon & Schuster is seeking an experienced, entrepreneurial, and culturally connected Marketing & Publicity Manager to lead campaigns for a growing line of religion and spirituality titles within our flagship imprint. This role will focus on promoting books spanning Christian living, faith-based self-help, spiritual memoir, devotionals, general inspiration, health/wellness and cultural commentary, with a strong emphasis on the Christian market. This candidate would work closely with Jonathan Merritt, VP / Executive Editor, and report to the S&S publicity-marketing department. The ideal candidate combines strong publishing marketing expertise with authentic relationships and fluency within Christian media, ministry, church, and faith-influencer ecosystems. This person will play a key role in helping establish Simon & Schuster as a leading destination for impactful, culturally resonant faith publishing.
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