Senior Executive, Social Media
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About the role
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world. AI at SharkNinja At SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in. *Please only send your application in English SharkNinja is looking for a Social Media & Influencer Senior Executive to support the day-to-day execution of our social media and influencer marketing activity across the DACH region, with a primary focus on Germany. Working within an established social strategy and brand guidelines, you will help bring our consumer products to life across platforms - executing content, managing community interactions, and supporting the coordination of influencer partnerships and campaign logistics. This role suits someone with solid hands-on experience in social media execution who works reliably and independently on defined tasks, follows established processes, and supports the wider marketing team in delivering consistent, on-brand output across channels.
Responsibilities
- Execute and schedule social media content across Instagram, TikTok, YouTube, and Facebook in line with the content calendar and brand guidelines
- Monitor and manage community interactions daily - responding to comments, direct messages, and mentions in a timely, on-brand, and professional manner
- Support influencer partnership logistics, including product seeding, brief distribution, contract coordination, content tracking, and deliverable management
- Assist in the coordination of campaign activity for product launches, seasonal moments, and brand storytelling initiatives, supporting the wider team on execution and asset management
- Compile and maintain regular performance reports using established templates and analytics tools, flagging notable trends or anomalies to the wider team
- Support content production by assisting with light editing, copywriting, and asset organization in collaboration with creative and marketing teams
- Maintain and update influencer databases, campaign trackers, and asset libraries to ensure accurate and accessible records
- Stay current on platform updates, algorithm changes, and relevant developments in the consumer goods and home technology space
- Support the onboarding and day-to-day guidance of more junior team members where applicable
- What You Bring:
- Experience in a social media coordination, influencer support, or digital marketing execution role
- Hands-on experience executing and scheduling content across Instagram, TikTok, YouTube, and Facebook
- Working knowledge of content creation and editing tools, including CapCut and Adobe Creative Suite
- Familiarity with social media analytics platforms such as Instagram Insights and Google Analytics, with the ability to compile and present straightforward performance data
- Strong organizational and administrative skills - able to manage multiple tasks, deadlines, and asset workflows simultaneously with a high degree of accuracy
- Professional bilingual proficiency in German and English, both written and verbal
- Detail-oriented and accountable, with a consistent track record of delivering quality work on time
- Our Culture
- At SharkNinja, we don't just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you'll be right at home.
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