Ecommerce Specialist & Marketing Support
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Coordinate with platform enablers to maintain Bosch Official Stores across key marketplaces and ecommerce platforms. Monitor product availability, pricing accuracy, promotional mechanics, and stock health together with relevant teams. Support planning and execution of platform campaigns, flash sales, and promotional activities to drive traffic and conversion. Proactively manage and monitor investments into platform marketing tools, ads, and visibility programs to improve ROI and sellout performance. Track ecommerce performance metrics including traffic, conversion, GMV, campaign effectiveness, and visibility ranking. Support ecommerce administration including campaign submissions, internal coordination, reporting, and documentation. Support regular updates and maintenance of the Bosch Indonesia website, including product information, banners, and campaign assets. Coordinate with digital agencies on media planning, campaign assets, captions, and execution timelines. Monitor and respond to social media inquiries and comments in coordination with the marketing team and agency partners. Assist in managing KOL activities including briefing, content review, scheduling, and tracking deliverables. Regularly benchmark competitor campaigns, communication styles, promotional activities, and digital positioning. Provide observations and recommendations on Bosch brand communication and positioning opportunities within the Indonesian market. 2-5 years of experience in Ecommerce, Digital Marketing, Brand Marketing, or related fields. Experience in consumer electronics, home appliances, FMCG durable goods, or lifestyle brands preferred. Familiarity with marketplace ecosystems, platform enablers, online promotions, and ecommerce operations. Good understanding of digital campaigns, social media management, KOL coordination, and online consumer engagement. Comfortable working with campaign reports, performance tracking, benchmarking, and data analysis. Strong coordination and communication capability with agencies, vendors, and internal teams. Proficient in Excel, PowerPoint, and digital collaboration tools. Basic understanding of analytics tools is a plus. Fluent in Bahasa Indonesia and English. HR Contact Person: Nahda Miftah
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