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Marketing Manager (Head of Marketing)

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Swedish Nutra AB logoSwedish Nutra Ab · Malmö, Skåne Län
Full-timeUnknownToday
Google AdsHubSpotLeadershipMarketing AutomationSEO
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About the role

As Marketing Manager you own brand and demand generation end to end - for both our B2B business and our own consumer brands. You'll lead our marketing team (currently three employees), own the marketing budget, and build the engine that drives awareness, leads, and growth. This is a hands-on leadership role with full creative ownership and the resources to shape both strategy and execution. You report directly to the CEO/COO.

Responsibilities

  • Brand, design, and web: brand direction, packaging artwork direction, and our websites
  • Search and on-platform marketing: SEO, Google Ads, and marketplace/on-platform advertising and content
  • Demand generation: our B2B/salon outreach programme: ideal customer profile, offer, segmentation, content, and results
  • Marketing automation: campaigns, forms, and nurture flows in HubSpot
  • International expansion: packaging localisation and the product-registration process for our brands in new markets, in partnership with our regulatory team
  • Market and competitive intelligence: tracking category, market, and competitor activity
  • B2B marketing content: sales materials, product catalogue, price-list design, newsletters, and the sample/presentation experience
  • Amazon channel: Ownership of and accountability for our Amazon channel and its results

Requirements

  • A senior marketing leader with a track record across both brand and performance/demand marketing
  • Strong hands-on capability in Google Ads, SEO, and marketplace/Amazon advertising
  • Experience running marketing automation (HubSpot or similar) and data-driven campaign management
  • People-leadership experience and the ability to build structure in a fast-moving, scaling environment
  • A commercial mindset - you connect marketing activity to leads, revenue, and growth
  • Experience in supplements, health, beauty, or FMCG is a strong plus
  • Excellent written and spoken English; Swedish and/or other European languages a strong plus
  • Able to work on-site at our Malmö HQ

Benefits

A senior role with genuine ownership, plus the budget and team to deliverA fast-growing, international company with global distribution and a strong own-brand portfolioA warm, collaborative workplace in MalmöCompetitive salary and the chance to grow with the companyHow to applySend your application to hr@swedishnutra.com with the subject line. Important add job title Marketing Manager in the subject line when applying.Please include your CV and a personal letter.Start date: as soon as possible.Workplace: Swedish Nutra AB, Lodgatan 19, 211 24 Malmö.Selection is ongoing - apply as soon as you can.#jobbjustnu

Additional Information

Marketing Manager (Head of Marketing) Swedish Nutra AB - Malmö, Sweden About Swedish Nutra Swedish Nutra is a Malmö-based family company and one of the Nordics' leading manufacturers of premium liquid vitamins and nutritional supplements, and the maker of Swedish Collagen, our beauty brand sold worldwide. We're a fast-growing business with global distribution, a warm and international team, and an enterprising environment where people get real room to develop and grow. We're entering an ambitious new phase and are looking for a Marketing Manager (Head of Marketing) to own our brand and demand engine across our B2B and own-brand business.

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