Head of Sponsored Content

About the role

Reporting directly to our VP of Media, the Head of Sponsored Content leads SMN's business generation area, driving the global partnerships ecosystem through strategic, creative, and data-driven approaches that unlock new growth opportunities. This role connects creative strategy, content distribution, and commercial performance, ensuring every activation delivers measurable business outcomes through smart storytelling and precise timing across the funnel. The Head will ensure all stories, partnerships, and activations align with strategic goals, uphold creative excellence, and drive revenue through new monetizable formats. They will rethink how we produce, distribute, and sell branded content to unlock new revenue streams and operational efficiencies across all markets. Ultimately, the Head of Sponsored Content ensures that every piece of coverage, campaign, and content activation directly contributes to increasing event conversion and revenue, while maintaining the brand's voice, consistency, and global coherence. What You´ll Do Revenue Growth: -Lead the creation and execution of strategies that increase direct and indirect revenue from branded content, events, and sponsorships. -Identify and implement new monetization opportunities, from paid partnerships and brand integrations to owned formats and data-driven upsells. -Work with sales, product, and content teams to create packages that maximize yield per asset or campaign. Business Transformation -Redesign workflows, team roles, and processes to align creative output with revenue objectives. -Introduce best practices for content conversion. -Coach and upskill regional teams to think and act with a "content-as-a-business" mindset. Performance & Accountability -Oversee performance dashboards but focus on decision-making and execution, not just data collection. -Continuously test and optimize content performance across the funnel. Strategic Partnerships & Innovation -Develop partnerships that increase monetization potential (platforms, brands, media partners). -Experiment with new content formats, digital products, and audience revenue models. -Identify scalable pilots and turn them into scalable growth playbooks. Global Consistency -Maintain unified storytelling and brand standards across all markets and relevance tiers.

Requirements

• You are the ideal candidate if you bring the following key qualifications:
• English proficiency; additional languages are a plus.
• 7+ years of experience in branded content, creative strategy, digital media, or related fields, with 3+ years in team leadership.
• Strong commercial and strategic mindset, with a proven ability to build, package, and sell content solutions that drive revenue.
• Expertise in digital platforms and social media ecosystems, and a deep understanding of how content performs across the funnel.
• Hands-on experience with partnerships, including brands, agencies, and media/platform partners.
• Data-driven approach, with the ability to turn insights into decisions, optimizations, and new monetization opportunities.
• Outstanding communication and presentation skills, able to inspire teams and influence stakeholders.
• Ability to rethink workflows and processes, aligning creative output with commercial objectives.
• Solid understanding of optimization technologies and AI-driven processes, workflow automation, and performance outcomes.
• Why You´ll Love it Here
• Attractive compensation package.
• Opportunity to have a real impact in a high-growth global category l

Additional Information

Hey there! We're Fever , the world's leading tech platform for culture and live entertainment. Our mission? To democratize access to culture and entertainment. With our proprietary cutting-edge technology and data-driven approach, we're revolutionizing the way people engage with live entertainment. Every month, our platform inspires over 300 million people in +55 countries (and counting) to discover unforgettable experiences while also empowering event creators with our data and technology, helping them scale, innovate, and enhance their events to reach new audiences. Our results? We've teamed up with major industry leaders like Netflix, F.C. Barcelona, and Primavera Sound, presented international award-winning experiences, and are backed by several leading global investors! Impressive, right? To achieve our mission, we are looking for bar-raisers with a hands-on mindset who are eager to help shape the future of entertainment! Ready to be part of the experience? Now, let's discuss this role and what you will do to help achieve Fever's mission. Meet The Team Secret Media Network is a digital media group focused on recommending the perfect plans, discovering great places, sharing things to do, and providing relevant breaking news in various cities around the world. Our network is composed of Secret London, Secret Chicago, Secret LA, Secret NYC, Secret Sydney, Lisboa Secreta, Paris Secret, Madrid Secreto, Barcelona Secreta, and More!

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