Shell Brand Advisor

Responsibilities

• Give accurate, quality brand advice based on Brand Standards, and review and approve branded assets and communications.
• Provide a clear and customer-centric service to stakeholders and agencies over the AskBrand e-tool, while meeting ongoing 24-hour customer response targets.
• Provide data analysis, sharing trends, insights, and recommendations with the wider Brand Standards team and with business stakeholders through outreach, presentations, and meetings.
• Demonstrate excellent stakeholder management and network building capabilities, in order to connect AskBrand customers with the right mix of people to resolve brand questions.
• Work alongside the trademark and sponsorship global team.
• Support brand identity projects across all brand touchpoints and disciplines (Packaging, Events, Sound of Shell, Joint Ventures, etc.).
• Develop knowledge of, and relationships with, creative agencies and other suppliers of brand services across all major brand expression pillars.
• Regional support and contribution from a brand standards perspective on communications campaigns, activations and events in the country.
• Support automation and AI adoption across the globe, aiming to simplify Shell Brand processes and tools.
• Make recommendations for continuous improvement of processes, tools, and ways of working.
• What you bring
• Bachelor's degree in communications, Marketing, Administration, International relations, or a related field
• Minimum of 3 years of experience relevant experience
• The successful candidate will be collaborative and have proven experience in brand design, marketing, or communications
• Flexibility to manage delivery of a diverse and demanding workload coming from different regions and cultures.
• Customer-centricity, learner mindset and active self-starter spirit are critical
• Ability to develop strong, trusted relationships with colleagues across Shell in both business and country roles is crucial for the success of this role
• Proven inquisitive, analytical, strong logic and problem-solving mindset.
• High attention to detail and willingness to provide challenge where opportunities for improvement/optimization are identified
• Excellent written and spoken English is essential.

Benefits

Additional Information

Shanghai, China Job Family Group: Corporate Relations Worker Type: Regular Posting Start Date: June 29, 2026 Business Unit: CoS and Corporate Relations Experience Level: Experienced Professionals Job Description: What's the role The Shell brand is the company's most valuable asset. The busy AskBrand team plays a key role in building and protecting the Shell Brand, helping manage and advise on the effective, coherent, and compliant application of Shell Brand Standards. The AskBrand team manages brand-related projects and responds annually to thousands of brand-related questions and approvals on brand applications, including communications, campaigns, events, merchandise, packaging, naming and sub-brands, vehicles, and 3rd-party use of the Shell brand. The AskBrand team helps approve assets and resolve customer questions by either directly helping the customer or connecting with the right colleagues to effectively resolve the question. Compliant and consistent delivery of Shell Group Brand Standards and associated Brand Policies ultimately supports the delivery of the 'One Brand' strategy-critical to building, protecting, and strengthening the Shell Brand.

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