Product Manager - Growth

About the role

Own the Growth Funnel Define and execute Harness's product-led growth strategy across acquisition, activation, retention, and expansion Build a growth roadmap balancing quick wins (conversion optimization) with long-term bets (new growth loops) Track and optimize North Star metrics: activation rate, time-to-value, product-qualified leads (PQLs), expansion revenue Drive Experimentation Run high-velocity A/B tests and experiments across the user journey Instrument analytics, define success metrics, and translate insights into product decisions Build dashboards to measure impact and communicate results to leadership Improve Self-Serve Experience Optimize signup, onboarding, and time-to-first-value for freemium and trial users Reduce friction: simplify setup, shorten time-to-deploy, clarify value propositions in-app Build growth loops: invite flows, usage-triggered expansions, viral mechanics Expand and Monetize Drive free-to-paid conversion through packaging, pricing, and in-product upgrade prompts Identify expansion opportunities (seat growth, module upsell, usage-based expansion) Partner with Sales and CS to optimize the PLG-to-sales handoff Collaborate Cross-Functionally Work with Engineering to rapidly ship growth experiments Partner with Marketing on demand gen, messaging, and lifecycle campaigns Align with Data/Analytics on instrumentation and user behavior analysis Work with Sales/CS on PQL scoring and expansion playbooks About you 5+ years in product management, with 2+ years focused on growth, PLG, or self-serve products Proven track record driving measurable growth outcomes (activation, conversion, expansion ARR) Experience at a B2B SaaS company; developer tools or DevOps background strongly preferred Deep understanding of PLG principles: AARRR framework, growth loops, freemium models, viral mechanics Strong analytical skills: comfortable with SQL, product analytics tools (Amplitude, Mixpanel, Heap), experimentation platforms Technical fluency: understanding of developer workflows, CI/CD pipelines, cloud-native infrastructure Excellent cross-functional collaboration and communication skills Preferred Experience at a PLG-native company (Atlassian, Slack, Figma, GitHub, Notion, Dropbox) Familiarity with usage-based pricing or consumption business models Background in developer marketing or community-led growth Experience with AI-powered growth features (personalization, recommendations) Harness in the news: Accelerating Our Mission to Bring AI to Everything After Code Goldman Sachs leads investment in software delivery startup Harness at $5.5 billion valuation How Harness runs 16 "startups within a startup" at scale | Jyoti Bansal Harness Research Shows AI Visibility Crisis Fueling Security Nightmare Harness has been named to the Inc. Power Partner li

Additional Information

Harness is the AI Software Delivery Platform company, led by technologist and entrepreneur Jyoti Bansal (founder of AppDynamics, acquired by Cisco for $3.7B). Harness has raised approximately $570M in funding and is valued at $5.5B, backed by leading investors including Goldman Sachs, Menlo Ventures, IVP, Unusual Ventures, Citi Ventures, and more. As AI accelerates code creation, the real bottleneck has shifted to everything after the code - testing, deployments, application security, reliability, compliance, and cost optimization. Harness brings AI and automation to this "outer loop," helping teams ship software faster while maintaining security and governance throughout the entire software delivery lifecycle. Powered by Harness AI and the Software Delivery Knowledge Graph, the Harness Platform applies deep context and intelligent automation across the software delivery lifecycle with governance and policy-driven controls embedded throughout the platform. Over the past year, Harness powered over 185M deployments, 82M builds, 18T flag evaluations, 8M security scans, 9.1B optimized tests, 3T protected API calls, and helped manage $2.8B in cloud spend - enabling customers like United Airlines, Morningstar, and Choice Hotels to accelerate releases by up to 75%, reduce cloud costs by up to 60%, and achieve 10x DevOps efficiency. With a global team across 26 offices and 27 countries, Harness is shaping the future of AI software delivery - and we're looking for exceptional talent to help us move even faster. Position Summary We're looking for a Product Manager, Growth to drive product-led growth initiatives across the Harness platform. You'll be responsible for accelerating user acquisition, activation, engagement, and expansion through data-driven experimentation and strategic product improvements. This is a high-impact role that sits at the intersection of product, engineering, data, and go-to-market teams. You'll own the growth funnel, optimize conversion pathways, and build features that help developers discover and adopt Harness's transformative capabilities-without requiring sales intervention.

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