Senior Social Strategist

About the role

As a Social Media Strategist , you'll execute and plan best practices for digital content across multiple accounts, including high-stakes new business opportunities. We are looking for someone who is passionate about seeking new opportunities to create impactful work within a diverse, fast-paced environment-handling everything from hands-on project management and ad hoc consultation to building robust strategic recommendations. You are a fast and flexible go-getter who jumps on new opportunities and provides a valuable strategic POV at every turn.

Responsibilities

• Develop digital content strategies and tactics based on brand message, voice, objectives, and target audiences, with a heavy focus on new business.
• Provide creative and strategic input for digital projects across designated clients.
• Collaborate closely with brand marketing managers to execute B2C and B2B strategies.
• Supervise and support Content and Community Management teams to ensure alignment with strategic objectives.
• Monitor and audit social media strategies for current clients as part of a continuous optimisation process.
• Analyse results from analytical and monitoring tools to drive account optimisation.
• Track social media trends to keep platforms and strategies updated and relevant.
• Partner with Data, Operations, Planning, and Creative teams to develop crisis management documents and integrated campaigns.
• Lead pitches and new business projects, showing agility across unfamiliar industries.
• Detect business opportunities and develop tailored strategic solutions.
• Manage client relationships, taking the lead to provide expert strategic guidance.
• Organise project details meticulously to ensure no element is overlooked.
• About You
• The essentials:
• 3+ years of experience in digital environments, specifically in roles such as Digital Planner or Social Media Strategist.
• In-depth knowledge of the social media landscape, including current formats, trends, and platform roles.
• Strategic expertise in building digital ecosystems, consumer journeys, and identifying opportunities in emerging platforms.
• Analytical proficiency in reading qualitative and quantitative data to extract valuable insights.
• Technical familiarity with research and analysis tools (e.g., Meltwater/Sysomos, Statista, GWI, Facebook Insights, or Emplifi/Socialbakers).
• Bilingual mastery of English and Spanish, with excellent spelling, syntax, and verbal communication skills in both.
• Strong storytelling skills with the ability to articulate findings and opportunities clearly.
• Fast-thinking capabilities to match accelerated client dynamics.
• Not a must, but a plus:
• Experience navigating Social Commerce environments.
• Background in Digital Paid Media environments.
• Experience in Crisis Management and control documentation.
• #LI-FP1
• About Monks

Benefits

Additional Information

Please note that we will never request payment or bank account information at any stage of the recruitment process. As we continue to grow our teams, we urge you to be cautious of fraudulent job postings or recruitment activities that misuse our company name and information. Please protect your personal information during any recruitment process. While Monks may contact potential candidates via LinkedIn, all applications must be submitted through our official website ( monks.com/careers ).

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