Regional Manager (Social, Community, Esports & Events)

Responsibilities

• Social Media Marketing & Content Development
• Develop and execute social media strategies to drive platform growth, engagement, and brand visibility across TikTok, Instagram, Facebook, YouTube, Discord, and X.
• Create and manage gaming-related content including short-form videos, livestream support, and campaign assets.
• Manage regional social media and content strategies across APAC markets (excluding China).
• Monitor trends and platform performance to optimize content and audience growth.
• Work with internal teams, creators, and agencies on content planning and campaigns.
• Track analytics and provide performance reports and insights.
• Gamer Community Engagement & Activations
• Build relationships with gamers, creators, streamers, and gaming communities.
• Execute online and offline community engagement initiatives and gaming activations.
• Manage community interactions across Discord, Telegram, forums, and social platforms.
• Organize tournaments, livestream collaborations, and engagement campaigns.
• Event Management
• Plan and execute gaming events, roadshows, tournaments, and community activations.
• Coordinate event logistics, vendors, talent, schedules, and on-site operations.
• Liaise with stakeholders and partners to ensure smooth event execution.
• Support post-event reporting and content generation.
• Esports Team Management & Outreach
• Manage relationships with esports teams, gaming organizations, and talent agencies.
• Coordinate sponsorship deliverables, campaign integrations, and collaborations.
• Identify partnership and outreach opportunities aligned with brand objectives.
• Support ongoing communications and partnership management.
• Partnerships Management
• Manage partnerships with game publishers, tournament organizers, agencies, and ecosystem partners.
• Identify collaboration opportunities to drive brand visibility and community growth.
• Coordinate partner communications and campaign executions across regional markets.

Requirements

• Passionate about gaming, esports, and digital culture.
• Experience in social media marketing, community management, esports, partnerships, or event management preferred.
• Strong understanding of gaming and social media platforms.
• Excellent communication, organizational, and project management skills.
• Ability to multitask and thrive in fast-paced environments with high-performance expectations.
• Strong stakeholder and relationship management skills.
• Experience with content creation, livestreaming, or basic design/video editing is a plus.
• Willingness to work flexible hours during events or tournament periods when required.
• Being an active gamer or familiar with gaming culture and esports is a strong bonus

Additional Information

We are looking for a passionate and driven individual to lead social media growth, gamer community engagement, esports partnerships, and event activations across APAC markets (excluding China). This role requires a strong understanding of gaming culture, digital trends, and community-building within a fast-paced, high-performance environment.

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Company Intel

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