Territory Sales Manager

About the role

The Territory Sales Manager is responsible for driving revenue growth, execution excellence, and competitive dominance across a defined portfolio of high-priority retail partners. The expectation is simple: operate and execute as the #1 salesperson in your region. This role requires intensity, discipline, accountability, and a relentless competitive mindset. If you are not first, you are last. The Territory Sales Manager owns execution, drives sell-through, enforces standards, and ensures that assigned accounts outperform the market. Key Responsibilities: Portfolio: ~30-50 high-volume / priority retail partners Focus: Growth and performance optimization of existing business Cadence: Structured account planning and disciplined field execution Field Presence: Daily in-market execution Ownership: Full performance responsibility across assigned doors Commercial Responsibilities The Territory Sales Manager operates as the primary commercial driver across their assigned accounts. Own revenue performance across all assigned doors Develop and execute quarterly growth plans Build structured Joint Business Plans (JBPs) with retail partners Manage promotional calendars and execution cadence Ensure strong assortment and distribution breadth Identify growth opportunities and close distribution gaps Drive consistent order cadence and sell-through velocity Conduct structured business reviews with key partners Field Execution Standards This role emphasizes depth, consistency, and elite execution. Conduct 3-5 high-quality in-person visits per day Maintain weekly presence across all assigned doors Ensure merchandising standards and display compliance Execute promotional programming accurately and on time Deliver product education and staff training Document all visits and action plans in CRM within 24 hours Performance & Accountability The Territory Sales Manager is responsible for elevating execution standards within their portfolio. Monitor pricing integrity and promotional adherence Enforce execution of agreed programming Address underperformance immediately with corrective plans Track competitive activity and respond with urgency Hold retail partners accountable to business commitments Protect brand positioning within each account Revenue Execution Drive consistent order volume and account penetration Increase SKU count per door Ensure priority product placement and launch success Maximize participation in promotional periods Maintain clean AR status in partnership with Finance KPIs & Success Metrics Performance is measured through clear and non-negotiable standards: Revenue vs target Sell-through velocity by category Distribution breadth (SKUs per door) 95%+ weekly visit completion 100% priority door coverage 90%+ promotional execution accuracy AR aging within agreed terms New item placement success 5+ years field sales or strategic account management experience Experience managing multi-location or chain retailers preferred Proven track record of top-tier regional sales performance Strong analytical and organizational skills Experience building account growth plans CRM proficiency (Salesforce preferred) Cannabis or CPG industry experience strongly preferred Must be 21+ and able to travel daily within assigned region Core Competencies Competitive drive and urgency Execution discipline Accountability mindset Negotiation and influence Structured time management Professional field presence Cross-functional collaboration Ideal Candidate Profile Operates with a "#1 in the region" mentality Treats execution as non-negotiable Comfortable pushing partners to perform Highly organized and process-driven Competitive, intense, and results-oriented Relentless about winning market share Company: Are you interested in working for the world's largest cannabis market with a footprint that covers the entire breadth of the state of California? Are you someone who wants to be part of the growth of a fast-growing industry? At STIIIZY, our mission is clear: to provide the ultimate one stop shop cannabis experience by offering exceptional customer service and diversified products. We strive to build long-term customer loyalty. We are building a consumer-centric organization that is focused on sharing the transformational potential of cannabis with the world. Our STIIIZY product line is one of the best-selling cannabis brands in the market today and has claimed the title of the best-selling vape brand across all BDSA-tracked markets and best-selling brand overall in the California market! We are rooted in California, but we currently have operations in Nevada and Washington with plans to soon expand to Michigan. Additionally, we are currently building distribution networks for future markets in more than 60 countries! We recognize that our employees are at the center of our success, and we take pride in a corporate culture that emphasizes our core values: Influence, Inspire, Innovate, Win, & Grow! Our employees come from a wide range of retail

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